# Juice-Inspired Body Scrubs Fytt's Body Scrub Treatments are Made with Skin-Nourishing Superfoods By Laura McQuarrie | Published 2017-05-04 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/body-scrub-treatment References: [hellogiggles](http://hellogiggles.com/fytt-green-juice-body-scrub-treatment-collection/?utm_campaign=twittersocialflow&utm_source=Social&utm_medium=Twitter) Superfood ingredients like kale, spinach and cucumber can often be found in [freshly pressed juices and smoothies](https://www.trendhunter.com/trends/hot-coco-coconut-oil-body-scrub), but they are also the feature ingredients of Fytt's Hit Restart Detoxifying Body Scrub Treatment. To further emphasize the body scrub's likeness to juice, it is packaged in a tall, slim container that looks like a beverage bottle. Although these scrubs are meant to be applied topically, they still exfoliate and nourish the skin with [antioxidants, minerals, vitamins](https://www.trendhunter.com/trends/smooth-glow-vitamin-c-body-essentials) and phytonutrients. Fytt also makes an antioxidant-rich Gain Strength scrub, as well as a brightly colored Boost Energy variety. Fytt's Kellie Chen says: "the inspiration came after I finished working out one day and left my juice on the counter before stepping into the shower. A light bulb went off, ‘what if I put all of the amazing nutrients from the juice on my body?'" ## Trend Insights (Trend Hunter) - Score: 5.9/10 - Popularity: 76% | Activity: 92% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What Makes This Trend Stand Out - **Superfood-inspired Body Products:** The use of superfood ingredients in body products creates an opportunity for companies to tap into the growing demand for natural and nourishing skincare options. - **Innovative Packaging Designs:** Packaging body scrubs in containers that resemble beverage bottles presents a disruptive opportunity to attract consumers who value unique and visually appealing products. - **Functional Beauty Products:** The development of body scrubs that not only exfoliate but also provide added skincare benefits, such as antioxidants and vitamins, opens up opportunities for companies to create multi-functional beauty products. ### Sectors Adopting This - **Skincare:** Skincare companies can explore the use of superfood ingredients in their product formulations to cater to the demand for natural and nourishing skincare options. - **Packaging:** Companies specializing in packaging design can create innovative and eye-catching containers for body scrubs to attract consumers and differentiate their products from competitors. - **Beauty and Wellness:** The beauty and wellness industry can capitalize on the trend of functional beauty products by developing body scrubs that offer both exfoliating and skincare benefits to consumers. ## Related on Trend Hunter - [Body Scrub-Inspired Smoothies](https://www.trendhunter.com/trends/dove-x-juice-press.md) - [Antioxidant-Packed Body Cleansers](https://www.trendhunter.com/trends/superfood-niacinamide-body-cleanser.md) - [Raspberry-Inspired Sugar Scrubs](https://www.trendhunter.com/trends/raspberry-fizz.md) - [Beverage-Inspired Body Scrubs](https://www.trendhunter.com/trends/hot-coco-coconut-oil-body-scrub.md) - [Vitamin C Shea Sugar Scrub](https://www.trendhunter.com/trends/vitamin-c-shea-sugar-scrub.md) - [Refillable Body Butters](https://www.trendhunter.com/trends/buffing-butter-body-scrub.md) - [Skin-Balancing Whipped Scrubs](https://www.trendhunter.com/trends/niacinamide-body-scrub.md) - [Firming Tropically Inspired Exfoliatiors](https://www.trendhunter.com/trends/firming-shea-sugar.md) - [Exfoliating Full-Body Scrubs](https://www.trendhunter.com/trends/bikini-and-body-scrub.md)