# Sultry Body Builder Photography Athlete Juliana Malacarne Fronts Hunger Magazine's Latest Story By Jana Pijak | Published 2015-04-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/body-builder-photography References: [designscene.net](http://www.designscene.net/2015/04/juliana-malacarne-hunger-jason-kim.html) & [jasonkim](http://www.jasonkim.com) Hunger Magazine is known for pushing the boundaries of beauty and their latest body builder photography feature does exactly that. Proving that strong is sexy, female body builder Juliana Malacarne stars in the editorial that is captured by photographer Jason Kim. Posing in a [sporty and suggestive wardrobe](https://www.trendhunter.com/trends/celine-fitness-collection), Juliana shows off some impressive fitness poses along with others that are more racy in their theme. Hunger Magazine's 'Well Fit' image series is outfitted by wardrobe stylist Jessica Bobince and features fashions from Calvin Klein, Lacoste and [Acne Studios](https://www.trendhunter.com/trends/acne-studios-x-timberland), among other labels. This body builder photography feature embraces feminine strength and proves that beauty comes in various forms. Hair styling for this image series is the work of Michael Silva, while its makeup looks are created by Justine Purdue. ## Trend Insights (Trend Hunter) - Score: 6.7/10 - Popularity: 98% | Activity: 95% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Female Body Building:** The rise of female body building presents opportunities for fitness brands to create specialized products and services tailored to this market. - **Empowered Beauty:** The trend of embracing diverse forms of beauty provides opportunities for cosmetic companies to develop inclusive and empowering campaigns and product lines. - **Sporty Fashion:** The integration of sportswear in high fashion editorials opens up opportunities for athleisure brands to collaborate with designers and showcase their products in a new context. ### Industries Being Reshaped - **Fitness:** The female body building trend creates opportunities for fitness equipment manufacturers to develop innovative and specialized products for female athletes. - **Cosmetics:** The trend of embracing diverse forms of beauty calls for cosmetics companies to expand their product offerings and marketing strategies to cater to a wider range of consumers. - **Fashion:** The integration of sportswear in high fashion editorials presents opportunities for sportswear brands to collaborate with designers and gain exposure in the fashion industry. ## Related on Trend Hunter - [Athlete-Centric Beauty Campaigns](https://www.trendhunter.com/trends/athlete-centric-beauty-campaigns.md) - [High-Performance Women's Activewear](https://www.trendhunter.com/trends/legendary-capsule-collection.md) - [Unapologetic Lingerie Campaigns](https://www.trendhunter.com/trends/mariemurs-judge-me-guilty.md) - [Diversity-Focused Fitness Campaigns](https://www.trendhunter.com/trends/united-we-sweat.md) - [Empowering Female Athlete Campaigns](https://www.trendhunter.com/trends/dove-and-sports-illustrated.md) - [Versatile Athletic Capsules](https://www.trendhunter.com/trends/brunette-the-labels-sport-collection.md) - [Female Athlete-Fronted Luxury Campaigns](https://www.trendhunter.com/trends/coach-x-wnba-campaign.md) - [Fashion-Brand Luxe Fitness Capsules](https://www.trendhunter.com/trends/pilates-celine.md) - [Unique Artistic Books](https://www.trendhunter.com/trends/amusebouche.md)