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# Actively Expressive Sportswear
The Bodega Fall/Winter 2018 Capsule Encourages Active Lifestyles

By Amy Duong | Published 2018-10-01 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bodega-fallwinter
References: [hypebeast](https://hypebeast.com/2018/9/bodega-fall-winter-2018-lookbook) & [shop.bdgastore](https://shop.bdgastore.com/)

The latest Bodega Fall/Winter 2018 collection is comprised of a selection of [expressive sportswear options](https://www.trendhunter.com/trends/reigning-champ-fw24-collection) that are designed to encourage an active lifestyle. The expansive capsule roots itself in the concept of living a well-balanced life and this is showcased through a fun editorial video and shoot. Overall, the pieces are casual, featuring tees, hoodies, long-sleeve crewneck shirts, jogger pants and jackets. The color palette is fairly bright, with attention-grabbing hues of yellow, red, purple, green and blue amongst quieter tones of gray, black and white.

Some standout items in the range include the [denim Harrington coat](https://www.trendhunter.com/trends/clot-x-neighborhood), its matching hat and [color-blocked hoodie](https://www.trendhunter.com/trends/october-collection). The first drop of the Bodega Fall/Winter 2018 collection came on September 27th online and at Bodega's Los Angeles and Boston locations, with a second drop planned for December 6th.

## Trend Insights (Trend Hunter)

- Score: 0.5/10
- Popularity: 2% | Activity: 6% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Active Lifestyle Apparel:** Opportunity for innovative sportswear items that prioritize the promotion of healthy lifestyles.
- **Expressive Athletic Wear:** Opportunity for the introduction of bright and unique designs for sportswear and athleisure wear.
- **Well-balanced Wearables:** Opportunity for the development of fashion items that promote overall wellbeing through design and style.

### Sectors Adopting This

- **Sportswear:** Opportunity for sportswear companies to incorporate bold colors and unique patterns into their designs.
- **Athleisure:** Opportunity for athleisure companies to create pieces that are not only fashionable, but also encourage a healthy and active lifestyle.
- **Fashion Retail:** Opportunity for retail companies to capitalize on the trend towards clothing and accessories that support a balanced and active lifestyle.

## Related on Trend Hunter

- [Seasonal Activewear Drops](https://www.trendhunter.com/trends/set-actives-autumnwinter.md)
- [Expansive Performance Running Lines](https://www.trendhunter.com/trends/bandit-fall-2024.md)
- [Utility Layering Capsules](https://www.trendhunter.com/trends/jjjjound-x-descente.md)
- [Technical Sports Capsules](https://www.trendhunter.com/trends/white-mountaineering-umbro.md)
- [Urban Technical Capsules](https://www.trendhunter.com/trends/champion-black-edition-fw25.md)
- [Active-Minded Refreshing Streetwear](https://www.trendhunter.com/trends/october-collection.md)
- [Inclusive Luxury Activewear](https://www.trendhunter.com/trends/secondleft-sports.md)
- [Seaside-Influenced Fall Menswear](https://www.trendhunter.com/trends/fort-2.md)
- [Collaborative Sporty Fall Fashion](https://www.trendhunter.com/trends/bode-recreation.md)
