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# Demonstrative Streetwear Lookbooks
This Bodega Editorial Features a Blend of Modern Japanese Looks

By Riley von Niessen | Published 2017-01-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bodega-editorial
References: [highsnobiety](http://www.highsnobiety.com/2016/12/28/bodega-layering-editorial/) & [shop.bdgastore](https://shop.bdgastore.com/collections/bodega-layering)

As Highsnobiety speculates, knowing how to dress oneself in the contemporary streetwear offerings from big name Japanese brands can sometimes prove difficult, however this Bodega editorial shows a few ways that it can be successfully done.

The moody images spotlight clothing from a number of different brands, including Needles, Sasquatchfabrix, C.E. and more. Styles from these brands are shown diversely throughout, with layered looks taking over for a large part of the Bodega editorial.

For some of the images, a variety of separate looks are shown in one, with an artful collage infusing them all together. This allows streetwear-savvy consumers to consider their options more liberally, as the Bodega editorial couples looks together that they might not otherwise try.

## Trend Insights (Trend Hunter)

- Score: 6.3/10
- Popularity: 96% | Activity: 84% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Gen Z, Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion)

## Key Themes

### What's Driving This Trend

- **Contemporary Streetwear:** The rise of contemporary streetwear offers opportunities for disruptive innovation in fashion and retail, such as creating new ways to blend Japanese and Western street fashion.
- **Layered Looks:** Exploring innovative ways to layer clothes in streetwear fashion can create disruptive opportunities in apparel design and styling.
- **Artful Collages:** Using collage techniques in fashion editorials opens up disruptive opportunities for visual storytelling and creative expressions.

### Who This Affects Most

- **Fashion:** The fashion industry can leverage contemporary streetwear trends to create disruptive business models and designs.
- **Retail:** Retailers can seize the disruptive opportunity in catering to the demand for innovative streetwear products and providing a unique shopping experience.
- **Publishing:** Publishers can tap into the disruptive potential of artful collages in streetwear editorials to attract and engage a diverse audience of fashion enthusiasts.

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