# Billy Idol Punktography This Shoot of Bo Egestroem for Tush Magazine Cries Out With a Rebel Yell By Robyn Currie | Published 2010-05-25 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/bo-egestroem-for-tush-magazine References: [thefashionisto](http://thefashionisto.com/wiktor-hansson-as-billy-idol-by-bo-egestroem-for-tush-magazine/#more-67759) & [tushmagazine](http://www.tushmagazine.com) This editorial of Bo Egestroem for Tush Magazine channels the snarling icon, Billy Idol, through the young and gorgeous Wiktor Hansson. The [bottle-blonde look](https://www.trendhunter.com/trends/songs-of-siren) is all over these images, and no one is complaining. The only thing actually missing from the editorial of Bo Egestroem for Tush Magazine is Idol's signature snarl. I suppose they could have hired Idol himself for that, though, instead of a [male model](https://www.trendhunter.com/trends/winter-2025-campaign). **Implications** - One of the best ways a company can attract attention from consumers is by featuring advertising that [subtly mocks or embodies a celebrity](https://www.trendhunter.com/trends/lidl-ben-bracken-islay-single-malt) or political figure. By displaying the influence of the celebrity/politician without explicitly mentioning them, the company shows a sly sense of humor and a willingness to think outside the box. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 50% | Activity: 24% | Freshness: 8% - Audience gender: 70% men, 30% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Celebrity-inspired Advertising:** Opportunity to attract attention by featuring advertising that subtly mocks or embodies a celebrity or political figure. - **Bottle-blonde Look:** Demand for products and services that can help achieve the iconic bottle-blonde look inspired by celebrities like Billy Idol. - **Subversive Editorial Photography:** Growing interest in photo shoots that channel rebellious and iconic figures for a unique and edgy aesthetic. ### Where This Applies - **Fashion and Beauty:** Opportunity for fashion and beauty brands to create products and campaigns that cater to the demand for celebrity-inspired looks. - **Photography:** Opportunity for photographers to experiment with subversive editorial concepts that tap into nostalgia and iconic figures. - **Advertising:** Opportunity for advertising agencies to develop creative campaigns that use satire and humor to evoke a sense of rebellion and innovation. ## Related on Trend Hunter - [Body Paint Fashion Campaigns](https://www.trendhunter.com/trends/miley-cyrus-maison-margiela.md) - [Star-Studded Men's Fragrance Campaigns](https://www.trendhunter.com/trends/boss-bottled-beyond.md) - [Confident Fashion Rebranding Campaigns](https://www.trendhunter.com/trends/people-will-talk.md) - [Redefined Masculinity Branding](https://www.trendhunter.com/trends/tough-guys-soft-sweaters.md) - [Rockstar-Inspired Instant Film Designs](https://www.trendhunter.com/trends/for-the-rebel-rebels.md) - [Tongue-in-Cheek Spirit Campaigns](https://www.trendhunter.com/trends/lidl-ben-bracken-islay-single-malt.md) - [Iconic Singer-Starring Campaigns](https://www.trendhunter.com/trends/saint-laurent-and-diana-ross.md) - [Cinematic Denim Campaigns](https://www.trendhunter.com/trends/shaboozey-and-matty-matheson.md) - [Nostalgic Fragrance Campaigns](https://www.trendhunter.com/trends/iconic-90s-looks.md)