# Top Secret Corporate Promotions Bo Dietl Relocates KFC Recipe By Marissa Brassfield | Published 2008-09-10 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/bo-dietl References: [bizjournals](http://www.bizjournals.com/southflorida/stories/2008/09/08/daily12.html) Former New York City Police Department detective Bo Dietl is one of the foremost experts on corporate security. Today, he’s relocating [KFC](https://www.trendhunter.com/trends/original-recipe-tenders)’s secret chicken-coating recipe from the Louisville headquarters to an undisclosed location. The recipe is locked inside a briefcase, which will be handcuffed to Bo Dietl’s arm. The two will head to the temporary location in a Brink’s armored car. While the recipe is out of the building, a modernized security system will be installed to keep the infamous 11 herbs and spices under wraps. ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 23% | Activity: 1% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Publicity Stunts](https://www.trendhunter.com/publicitystunts) ## Key Themes ### Why This Trend Is Growing - **Corporate Recipe Relocation:** This trend highlights the need for increased security protocols for top-secret corporate recipes, creating opportunities for companies to innovate in the security systems industry. - **Expert Corporate Security:** The demand for expert corporate security continues to increase, creating opportunities for growth in the security consulting industry. - **Modified Security Systems:** There is a growing need for customized security systems tailored to specific corporate security needs, opening up opportunities for innovation in the security technology industry. ### Industries Being Reshaped - **Food Industry:** The need to protect secret recipes in the food industry creates opportunities for growth in the security consulting industry. - **Security Consulting Industry:** There is a growing need for expert corporate security services, providing opportunities for growth in the security consulting industry. - **Security Technology Industry:** The need for tailored and modernized security systems creates opportunities for innovation in the security technology industry. ## Related on Trend Hunter - [Secret Seasoning Chicken Strips](https://www.trendhunter.com/trends/original-recipe-tenders.md) - [Secret Recipe Chicken Tenders](https://www.trendhunter.com/trends/kfc-tenders.md) - [Signature Recipe Chicken Tenders](https://www.trendhunter.com/trends/original-recipe-chicken-tenders.md) - [Herbaceous QSR Fragrances](https://www.trendhunter.com/trends/eau-duardo.md) - [AI-Generated Recipe Challenges](https://www.trendhunter.com/trends/kfc-vs-ai.md) - [Specialty Sauce-Focused Campaigns](https://www.trendhunter.com/trends/big-dip-energy.md) - [Fried Chicken Fashion Accessories](https://www.trendhunter.com/trends/officially-licensed-kfc-product.md) - [High-Low Celebration Meals](https://www.trendhunter.com/trends/fried-chicken-and-caviar.md) - [QSR-Backed Holiday Promotions](https://www.trendhunter.com/trends/kfc-2k.md)