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# Stylishly Elevated BnB Experiences
The Ossington House is a Luxe BnB Concept by Alison Goodwin

By Kalin Ned | Published 2019-08-02 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/bnb-experience
References: [instagram](https://www.instagram.com/theossingtonhouse/?hl=en) & [agoodwinlife](http://www.agoodwinlife.com/)

The BnB experience enjoys a chic elevation through the launch of The Ossington House. The establishment is hosted by Alison Goodwin — an influencer and brand consultant with a strong following on social media.

The BnB experience is located in a budding Toronto neighborhood that is dotted with shops that offer high-quality goods and well-styled restaurants with superb cuisine. The home is furnished in a minimalist manner, with emphasis put on creating an artistically focused environment. This will surely give guests a truly elevated stay. Moreover, select items in the house are secured through Alison Goodwin's brand partnership and as a result, if guests enjoy something in particular during their BnB experience, they have the opportunity to purchase it — an opportunity that has become increasingly popular in the hospitality industry.

## Trend Insights (Trend Hunter)

- Score: 6.7/10
- Popularity: 97% | Activity: 97% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Travel](https://www.trendhunter.com/travel)

## Key Themes

### What Makes This Trend Stand Out

- **Artistic Minimalism:** Creating artistically focused environments in the hospitality industry presents an opportunity for a truly elevated stay.
- **Influencer Collaboration:** Leveraging brand partnerships and influencer followings to offer guests the opportunity to purchase select items during their BnB experience.
- **Curated Neighborhood Experiences:** Catering to guests seeking high-quality goods and well-styled restaurants in budding neighborhoods, providing a unique and curated BnB experience.

### Sectors Adopting This

- **Hospitality:** Implementing artistic minimalism and offering curated experiences opens up opportunities for disruptive innovation in the hospitality industry.
- **Retail:** Partnering with BnBs to offer guests the opportunity to purchase select items presents new revenue streams and customer engagement opportunities for the retail industry.
- **Influencer Marketing:** Collaborating with influencers and BnBs to create unique experiences and brand partnerships opens up disruptive innovation opportunities in influencer marketing.

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