# Remixed German Drop Tops The BMW Zagato Roadster Has an Italian-Inspired Design By Michael Hines | Published 2012-08-20 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/bmw-zagato-roadster References: [carbuzz](http://www.carbuzz.com/news/2012/8/19/BMW-Zagato-Roadster-Debuts-at-Pebble-Beach-7710312/) & [bmw](http://www.bmw.com/) Here's hoping that there's at least a limited production run of the [BMW](https://www.trendhunter.com/trends/bmw-concept-skytop) Zagato Roadster. The German car company teamed up with the [Italian design consultancy firm](https://www.trendhunter.com/trends/chopard-x-zagato-lab-one) to create a roadster that is both sexier and sharper than the company's current offering, the [Z4](https://www.trendhunter.com/trends/328-hommage). Zagato also took the liberty of creating a hardtop coupe with a foldable roof for BMW. That design looks great, but it doesn't look anywhere near as fun to drive as the BMW Zagato Roadster. No details have emerged on the roadster's engine, but it's likely to be similar to the engine found in the Z4. The BMW Zagato Roadster is likely nothing more than a design study. Still, if it's well received, then there's a chance that BMW could incorporate some of Zagato's styling elements in future roadsters. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 35% | Activity: 9% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Why This Trend Is Growing - **Limited Production Run:** Potential opportunities for creating exclusive and high-demand products with a limited supply. - **Collaborative Design Consultancy:** The integration of design consultancies from different countries to create unique and innovative products. - **Styling Elements Integration:** The potential for incorporating unique design elements from collaborations into future product lines. ### Industries Being Reshaped - **Automotive Manufacturing:** Opportunities for car manufacturers to collaborate with design consultancies to create cutting-edge vehicle designs. - **Luxury Vehicle Brands:** Luxury car brands can explore limited production runs of exclusive models to attract high-end customers. - **Product Design and Consultancy:** Design consultancies can expand their services by partnering with international brands for collaborative design projects. ## Related on Trend Hunter - [Dynamic Precision Sports Cars](https://www.trendhunter.com/trends/bmw-concept-skytop.md) - [Jet-Age Racing Revivals](https://www.trendhunter.com/trends/328-hommage.md) - [Riproaring Convertible Supercars](https://www.trendhunter.com/trends/riproaring-convertible-supercar.md) - [Twin-Turbo Supercars](https://www.trendhunter.com/trends/2022-vantage-roadster.md) - [Luxurious Soft-Top Convertibles](https://www.trendhunter.com/trends/granturismo.md) - [Redefined Limited Custom Automobiles](https://www.trendhunter.com/trends/gtamodificata.md) - [Italian Lifestyle Sports Cars](https://www.trendhunter.com/trends/ferrari-roma-spider.md) - [Ultra-Rare Open-Cockpit Hypercars](https://www.trendhunter.com/trends/dbr22.md) - [Retro-Futuristic Headlight Automobiles](https://www.trendhunter.com/trends/neue-klasse.md)