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# Extendable Luxury Autos
The BMW Venture Seamlessly Goes from City Car to Rat Rod

By Michael Hines | Published 2012-06-18 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/bmw-venture
References: [tuvie](http://www.tuvie.com/bmw-venture-concept-car-by-chris-hammersley/)

Designer Chris Hammersley is taking sport mode to new heights with his [BMW](https://www.trendhunter.com/trends/bmw-concept-speedtop) Venture concept. Most newer cars come equipped with sport mode, a mode than increases a vehicle's performance to make it more fun to drive. The Venture takes this idea a step further, making sport mode something that transforms the car entirely.

The car comes in two modes: urban and recreation. When in urban mode, the Venture is small and compact. When put into recreation mode, the wheels extend outward, turning the car into a [rat rod of sorts](https://www.trendhunter.com/trends/modified-luxury-vehicle). The BMW Venture is a unique look into the future of automotive performance add-ons. Sport mode is currently contained to a car's engine, but it could very well make its way to the body and suspension in the future.

## Trend Insights (Trend Hunter)

- Score: 2.7/10
- Popularity: 23% | Activity: 50% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What's Driving This Trend

- **Adaptive Automotive Modes:** The BMW Venture showcases a new trend of cars that can transform between different modes for varying functionalities.
- **Expandable Vehicle Designs:** Exemplified by the BMW Venture, this trend highlights the potential for cars to have adjustable sizes and configurations.
- **Integrated Performance Enhancements:** The Venture's recreation mode indicates a trend towards integrating performance enhancements into the body and suspension of vehicles.

### Who This Affects Most

- **Automotive Manufacturing:** Automakers in this industry can explore the possibilities of designing and producing cars that can seamlessly switch between different modes.
- **Automotive Design:** Designers in this industry have an opportunity to create expandable vehicle concepts that offer versatility and cater to different consumer needs.
- **Automotive Aftermarket:** The development of innovative performance add-ons, like the adaptive features in the BMW Venture, presents disruptive opportunities within this industry.

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