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# In-Dash Weathermen
BMW's Precipitation Radar Adds Weather Reports to GPS Console

By Marissa Brassfield | Published 2009-05-24 | Autos
Source: Trend Hunter, https://www.trendhunter.com/trends/bmw-precipitation-radar
References: [motorauthority](http://www.motorauthority.com/new-gps-system-from-bmw-steers-drivers-away-from-bad-weather.html)

The introduction of [BMW](https://www.trendhunter.com/trends/bmw-x-airconsole)’s Precipitation Radar GPS system into their new German automobiles might make a Bimmer a road warrior’s next best friend. The on-board precipitation radar automatically updates the GPS console with [real-time weather information](https://www.trendhunter.com/trends/wayther) every 15 minutes for both your current location and your destination.

According to [Motor Authority](https://www.trendhunter.com/trends/nascar-experience), the BMW Precipitation Radar is meant to specifically benefit drivers of convertible cars and those who live in or are traveling to areas hit by hail storms.

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 24% | Activity: 29% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos)

## Key Themes

### What's Driving This Trend

- **Real-time Weather Updates:** The integration of real-time weather information into GPS systems offers opportunities for businesses to create innovative applications and services that help users make informed decisions based on current weather conditions.
- **Automotive Weather Technology:** The development of in-dash weather radar systems in automobiles presents opportunities for the automotive industry to enhance driver safety and provide a more personalized driving experience.
- **Weather-responsive Navigation:** The incorporation of weather data into GPS consoles allows for the creation of weather-responsive navigation systems, enabling drivers to choose optimal routes based on current weather conditions.

### Who This Affects Most

- **Automotive:** The automotive industry can explore partnerships with weather technology providers to integrate advanced weather radar systems into vehicles, improving driver safety and convenience.
- **Technology:** The technology industry can capitalize on the demand for real-time weather updates by developing innovative applications and solutions that integrate weather data into various devices and platforms.
- **Travel and Tourism:** The travel and tourism industry can leverage weather-responsive navigation systems to provide personalized travel recommendations, ensuring a seamless and enjoyable travel experience for customers.

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