# Intuitive Motorcycle Helmets The BMW Motorrad Head-Up Display Wows Riders at CES 2016 By Michael Hemsworth | Published 2016-01-07 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/bmw-motorrad-headup-display References: [gizmag](http://www.gizmag.com/bmw-motorrad-hud-laser-light-2016-ces/41188/) & [press.bmwgroup](https://www.press.bmwgroup.com/global/pressDetail.html?title=bmw-motorrad-presents-concepts-for-motorcycle-laser-light-and-helmet-with-head-up-display-innovative&outputChannelId=6&id=T0247812EN&left_menu_item=node__4100) Motorcycles don't offer nearly as much control over essential components than traditional vehicles do, so the [BMW](https://www.trendhunter.com/trends/connectedride-sunglasses) Motorrad Head-Up Display helmet is designed to help offer intuitive control options. Geared toward making [motorcycle riding](https://www.trendhunter.com/trends/zyon-smart-motorcycle-helmet) both more efficient and safer than ever, the BMW Motorrad Head-Up Display helmet is designed to display essential information without ever having to take eyes off the road. The helmet will track speed and temperature, but also lets you know fuel levels and much more. The [smart helmet](https://www.trendhunter.com/trends/sena-phantom) will also scan road conditions and let you know what the optimal approach is; this functionality could save countless lives by allowing users to know with better confidence how to proceed. While the release date of the BMW Motorrad Head-Up Display helmet is not yet known, it could hit the market sooner than expected. ## Trend Insights (Trend Hunter) - Score: 6.2/10 - Popularity: 92% | Activity: 87% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### Key Themes Behind This Trend - **Intuitive Motorcycle Helmets:** The BMW Motorrad Head-Up Display helmet is an example of an intuitive motorcycle helmet that offers essential information without distracting the rider. - **Efficient Motorcycle Riding:** The incorporation of smart helmets like the BMW Motorrad Head-Up Display helmet can help make motorcycle riding more efficient by providing real-time data on speed, fuel levels, and road conditions. - **Enhanced Safety Measures:** The BMW Motorrad Head-Up Display helmet's ability to display important information without requiring the rider to take their eyes off the road can significantly improve rider safety and reduce accidents. ### Where This Applies - **Motorcycle Manufacturing:** The motorcycle manufacturing industry can explore opportunities to incorporate intuitive helmet technology, like the BMW Motorrad Head-Up Display, into their products to enhance the riding experience. - **Wearable Technology:** The wearable technology industry can partner with motorcycle helmet manufacturers to develop innovative solutions, such as the BMW Motorrad Head-Up Display, that offer seamless integration of essential information for riders. - **Road Safety:** The road safety industry can leverage advancements in smart helmet technology, such as the BMW Motorrad Head-Up Display, to provide riders with real-time information to make informed decisions about their riding conditions. ## Related on Trend Hunter - [Connected Motorcycle Helmets](https://www.trendhunter.com/trends/shoei-opticson-smart-motorcycle-helmet.md) - [Aftermarket Helmet HUD Devices](https://www.trendhunter.com/trends/soulrs-headsup-display.md) - [AR-Integrated Smart Helmets](https://www.trendhunter.com/trends/shoeigtair3.md) - [Connected Motorbike Sunglasses](https://www.trendhunter.com/trends/connectedride-sunglasses.md) - [AR Motorcycle Helmets](https://www.trendhunter.com/trends/ar-motorcycle-helmet.md) - [Tech-Enhanced Motorcycle Helmets](https://www.trendhunter.com/trends/cardo-systems.md) - [Camera-Equipped Motorcyclist Helmets](https://www.trendhunter.com/trends/forcite-mk1s-smart-helmet.md) - [Connected Cyclist Safety Helmets](https://www.trendhunter.com/trends/unit-1-faro-smart-helmet.md) - [AR-Equipped Electric Motorcycles](https://www.trendhunter.com/trends/eyelights-rocket-one.md)