# Computerized Electric Bicycles The Cruise BMW Bike is Powered with a 250-Watt Electric Motor By Gil Cohen | Published 2013-03-19 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/bmw-bike References: [newlaunches](http://www.newlaunches.com/archives/bmw-unveils-from-cruise-electric-bicycle.php) & [ubergizmo](http://www.ubergizmo.com/2013/03/bmw-unveils-its-electric-bike-called-cruise/) Without an official release date, anticipation for this brand new [BMW](https://www.trendhunter.com/trends/bmw-ce-02) bike, known as the Cruise, grows with every new spec that is released to the public. This electric bicycle is powered with a 250-watt motor, and it can travel up to 85km without having to stop and recharge due to the lithium ion battery that is located below the bracket. The motor is so slim that it doesn't create any slag, with the bike weighing in at only 24kg, which is great for speed as well as transporting the vehicle. An on-board computer monitoring battery level and speed intelligently activates the torque sensors to assist the driver when detecting any strain, and disc brakes assist with immediate braking. The Cruise BMW bike offers an intelligent ride that can anticipate the driver's needs. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 67% | Activity: 67% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) > [Transportation](https://www.trendhunter.com/transportation) ## Key Themes ### Key Themes Behind This Trend - **Electric Bicycles:** Disruptive innovation opportunity: Develop advanced battery technology to increase the range and performance of electric bicycles. - **Smart Vehicle Technology:** Disruptive innovation opportunity: Integrate advanced sensors and computers to create intelligent electric bicycles that can anticipate the rider's needs. - **Lightweight Transportation:** Disruptive innovation opportunity: Explore lightweight materials and construction techniques to create faster and easier-to-transport electric bicycles. ### Where This Applies - **Electric Vehicle Industry:** Disruptive innovation opportunity: Develop innovative electric bicycle models to contribute to the growth of the electric vehicle industry. - **Battery Technology Industry:** Disruptive innovation opportunity: Invest in research and development of advanced lithium ion batteries to improve the performance of electric bicycles. - **Recreation and Outdoor Industry:** Disruptive innovation opportunity: Combine technology and outdoor recreation by creating innovative electric bicycles for adventurous customers. ## Related on Trend Hunter - [Luxury Electric Bike Models](https://www.trendhunter.com/trends/bmw-ce-02.md) - [Discreet Electric Bike Motors](https://www.trendhunter.com/trends/zf-bike-eco-system.md) - [Ultra-Minimalist Electric Bikes](https://www.trendhunter.com/trends/detroit-bikes-electric-dbe.md) - [Extended Range Trekking Bikes](https://www.trendhunter.com/trends/eleglide-c1.md) - [Urban-Centric Electric Motorcycles](https://www.trendhunter.com/trends/ce-02.md) - [Smart Connected E-Bikes](https://www.trendhunter.com/trends/delfast-top-3.md) - [High-Power E-Bike Motors](https://www.trendhunter.com/trends/powerstorm-mbb.md) - [Powerful Performance E-Bikes](https://www.trendhunter.com/trends/king-e-cheetah.md) - [High-Torque E-Bikes](https://www.trendhunter.com/trends/roadmachine-01-amp-x.md)