# Hydrating Protective Blushes Ciele's blush & PROTECT Shares Non-Nano Mineral-Based SPF Protection By Laura McQuarrie | Published 2023-08-30 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/blush-protect References: [wmagazine](https://www.wmagazine.com/beauty/best-new-makeup-skincare-products-tools-august-2023) & [cielecosmetics](https://cielecosmetics.com/collections/shop-all/products/blush-and-protect-spf50?variant=43086117437591) Ciele's blush & PROTECT SPF 50+ is a hydrating liquid blush with protective benefits, thanks to [non-nano mineral-based broad-spectrum shielding](https://www.trendhunter.com/trends/saltyface-daily-sun-shield-mineral-sunscreen). This clean and acne-safe blush is lightweight and buildable, and it's packed with antioxidant properties. Beyond offering protection from UVA and UVB rays, this unconventional blush also delivers blue light and infrared protection. Available in colors like hot coral, dusty rose, warm nude and rich berry, this liquid blush goes above and beyond offering the usual beautifying benefits. Beauty consumers are increasingly interested in cosmetic products that offer protection from environmental aggressors like UV rays and pollution. Additionally, the traditional boundaries between sun care, skincare and color cosmetics are becoming more blurred, as consumers seek out multi-functional products that provide both cosmetic and protective benefits. ## Trend Insights (Trend Hunter) - Score: 3.4/10 - Popularity: 41% | Activity: 45% | Freshness: 17% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### What's Driving This Trend - **Blurring Boundaries:** Consumers seek out multi-functional products that provide both cosmetic and protective benefits. - **Environmental Protection:** Beauty consumers are increasingly interested in cosmetic products that offer protection from environmental aggressors like UV rays and pollution. - **Innovative Formulations:** Non-nano mineral-based broad-spectrum shielding and blue light and infrared protection provide disruptive innovation opportunities in cosmetic products. ### Who This Affects Most - **Beauty:** The beauty industry can capitalize on the increasing demand for multi-functional products that provide both cosmetic and protective benefits. - **Skincare:** Skincare industry can explore innovative formulations such as non-nano mineral-based broad-spectrum shielding and blue light and infrared protection. - **Sun Care:** Sun care industry can incorporate multi-functional products that offer protection from environmental aggressors like UV rays and pollution. ## Related on Trend Hunter - [Protective Powder Blushes](https://www.trendhunter.com/trends/flush-protect-spf-45.md) - [Protective Liquid Highlighters](https://www.trendhunter.com/trends/glow-protect-spf-50-liquid-highlighter.md) - [Portable Tinted Sunscreens](https://www.trendhunter.com/trends/tinted-sunscreen.md) - [SPF-Primer Hybrids](https://www.trendhunter.com/trends/multimodal-sheer-mineral-sunscreen.md) - [Pigmented Skin-Caring Blushes](https://www.trendhunter.com/trends/the-cream-blush.md) - [Serum-Like Tinted SPFs](https://www.trendhunter.com/trends/defend-yourself-facial-sunscreen.md) - [Multi-Use SPF Balms](https://www.trendhunter.com/trends/ros-beauty.md) - [Multi-Functional Sun Protection Products](https://www.trendhunter.com/trends/spf-cushion.md) - [Moisturizing Blush Formulas](https://www.trendhunter.com/trends/hydromaniac-blush-glow-hydrator.md)