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# Collaborative Beauty Collections
Nudestix Partners with Glamzilla for Limited-Edition Blush Kit

By Grace Mahas | Published 2024-09-10 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/blush-kit
References: [nudestix](https://nudestix.ca/products/glamzilla-dirty-30-blush-kit?_pos=1&_sid=bbc603d5c&_ss=r)

Nudestix has teamed up with makeup artist and social media sensation Stephanie Valentine, known as Glamzilla, to launch the limited-edition Glamzilla Dirty 30 Blush Kit. This collaboration celebrates Valentine's "Dirty 30s" era with two versatile [cream blushes](https://www.trendhunter.com/trends/cream-blush-stick) from Nudestix's STAX line. The kit features "Dirty 30," a warm rosewood blush, and "Flirty and Thriving," a dual-sided blush and bronze stick in peach and tan shades. These multi-use products are designed for application on cheeks, eyes, and lips.
Formulated with Nudestix's signature Nudies Matte Lux formula, the blushes offer a blurring effect that minimizes the appearance of fine lines, blemishes, and pores. The result is a soft-matte, skin-perfecting finish suitable for creating both natural and bold looks across all skin tones. This travel-friendly kit aligns with Nudestix's "snap, stack, and go" concept, emphasizing convenience and versatility. The Glamzilla Dirty 30 Blush Kit launched on [Nudestix.ca](https://www.trendhunter.com/trends/nude-glow-peptide-serum) on September 3 and will be available at [Shoppers Drug Mart](https://www.trendhunter.com/trends/make-me-blush) stores and online from September 8.

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 64% | Activity: 64% | Freshness: 27%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Celeb Products](https://www.trendhunter.com/celebproducts)

## Key Themes

### Why This Trend Is Growing

- **Collaborative Beauty Products:** Influencer partnerships are elevating beauty brands with unique, limited-edition offerings that create buzz and drive consumer interest.
- **Multi-functional Makeup:** Products that serve multiple purposes, such as blushes that can also be used on eyes and lips, are redefining convenience in the beauty industry.
- **Travel-friendly Cosmetics:** Compact and versatile beauty kits designed for on-the-go use are gaining popularity among consumers who value portability and ease of use.

### Industries Being Reshaped

- **Cosmetics:** Brands collaborating with social media influencers can introduce exclusive products that resonate with dedicated follower bases.
- **E-commerce:** The launch of limited-edition beauty products online highlights the growing significance of digital storefronts in today's retail landscape.
- **Retail:** Brick-and-mortar stores are tapping into the hype around influencer collaborations to drive foot traffic and enhance the in-store shopping experience.

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