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# Preppy Timepieces
The BlumLux Louis Quatro Has a Plaid Face and Diamonds

By Christina Butty | Published 2009-10-13 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/blumlux-louis-quatro
References: [luxist](http://www.luxist.com/2009/10/13/blumlux-louie-quattro-plaid-or-argyle-luxury-watches/) & [blumlux](http://www.blumlux.com/about/blog/)

While plaid and argyle have been worn by the upper crust of society for generations, nobody has thought to make a watch with a face utilizing these standard patterns—until now. [New luxury watch brand](https://www.trendhunter.com/trends/reine-de-naples) BlumLux recently launched their “Louie Quattro” model.

Not only does the BlumLux Louie Quatro feature the [stylish patterns](https://www.trendhunter.com/trends/piaget-andy-warhol), it also has [46 diamonds on the bezel](https://www.trendhunter.com/trends/tiffany-co-1), for that extra flair.

The BlumLuz Louis Quatro comes in three patterns which is available in 3 styles: Wisdom (light plaid), Integrity (argyle), and Strength (dark plaid).

## Trend Insights (Trend Hunter)

- Score: 1.7/10
- Popularity: 19% | Activity: 24% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### What Makes This Trend Stand Out

- **Luxury Plaid Watches:** The blending of traditional patterns with luxurious materials can be applied to other accessories such as belts, shoes, and bags.
- **Diamond-encrusted Watches:** Diamonds can be incorporated into other unexpected areas of fashion and decor.
- **Niche Watch Design:** Unique watch faces and styles can become a popular trend in the watch industry.

### Sectors Adopting This

- **Luxury Fashion:** Luxury fashion brands can find innovative ways to incorporate traditional patterns and unexpected materials in their products.
- **Jewelry:** Jewelry designers can experiment with incorporating diamonds in other areas of fashion beyond traditional pieces.
- **Watchmaking:** Niche watch designs can disrupt the traditional watch industry and attract a new audience.

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