# Interchangeable Lens Goggles The Blueprint BSG2 Goggles are Durably Designed for Maximum Clarity By Michael Hemsworth | Published 2015-10-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/blueprint-bsg2-goggles References: [thegadgetflow](http://thegadgetflow.com/portfolio/magnetic-unbreakable-snow-goggles-built-last/) & [kickstarter](https://www.kickstarter.com/projects/blueprinteyewear/magnetic-unbreakable-snow-goggles-built-to-last?utm_source=Gadget) It's imperative to have good gear when you hit the slopes, so the Blueprint BSG2 Goggles is here to help satisfy a number of wants and needs by skiers and snowboarders alike. The [interchangeable design aesthetic](https://www.trendhunter.com/trends/bio-lens) of the Blueprint BSG2 Goggles means you'll be able to swap out one color for the next thanks to the embedded magnetic system that securely holds the lens in place. Featuring a nearly indestructible design, the Blueprint BSG2 Goggles have lens that are [scratch-resistant](https://www.trendhunter.com/trends/performance-eyewear-model) and have anti-reflective technology that'll help ensure that even if the weather conditions change that you're good to go. Available in a wide variety of colors, the Blueprint BSG2 Goggles are currently funding on [Kickstarter](https://www.trendhunter.com/trends/11h) where the product has already surpassed the funding goal at the time of publication. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 74% | Activity: 42% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Sports](https://www.trendhunter.com/sports) ## Key Themes ### Why This Trend Is Growing - **Interchangeable Lens Technology:** The interchangeable design aesthetic of the Blueprint BSG2 Goggles presents an opportunity for disruptive innovation in the eyewear industry by allowing users to easily customize their goggles. - **Durability and Protection:** The nearly indestructible design and scratch-resistant lens of the Blueprint BSG2 Goggles highlight the potential for disruptive innovation in the outdoor gear industry, catering to customers who demand durable and long-lasting products. - **Anti-reflective Technology:** The anti-reflective technology featured in the Blueprint BSG2 Goggles offers disruptive innovation opportunities for the eyewear industry, providing users with enhanced visibility in varying weather conditions. ### Industries Being Reshaped - **Eyewear:** The interchangeable lens technology and anti-reflective technology in the Blueprint BSG2 Goggles present disruptive innovation opportunities in the eyewear industry, catering to customers who seek customizable and high-performing goggles. - **Outdoor Gear:** The durable design and scratch-resistant lens of the Blueprint BSG2 Goggles provide opportunities for disruptive innovation in the outdoor gear industry, targeting customers who prioritize long-lasting and protective equipment. - **Sports Equipment:** The interchangeable lens technology and durability features of the Blueprint BSG2 Goggles have the potential to disrupt the sports equipment industry, offering skiers and snowboarders customizable and robust goggles. ## Related on Trend Hunter - [Futuristic Winter Sport Eyewear](https://www.trendhunter.com/trends/oakley-flex-scape-gogglesunglasses-hybrid.md) - [Omni-Condition Snow Goggles](https://www.trendhunter.com/trends/alba-optics-ski-goggles.md) - [Adaptive Electrochromic Lens Technology](https://www.trendhunter.com/trends/advanced-snow-goggle.md) - [Athlete-Approved Winter Goggles](https://www.trendhunter.com/trends/flow-scape.md) - [Connected Snow Sport Goggles](https://www.trendhunter.com/trends/rekkie-smart-snow-goggles.md) - [All-in-One Winter Sport Helmets](https://www.trendhunter.com/trends/oakley-mod7-snow-helmet.md) - [Dynamic Vibrant Ski Goggles](https://www.trendhunter.com/trends/silver-morning.md) - [Interchangeable Component Sport Helmets](https://www.trendhunter.com/trends/customizable-helmet.md) - [Ultra-Stylish Collaborative Goggle Collections](https://www.trendhunter.com/trends/moose-knuckles-x-boll.md)