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# Non-Alcoholic Highball Kits
The Blueberry Bourbon Highball Mix Kit Makes a Fruity, Fizzy Mocktail

By Laura McQuarrie | Published 2026-05-01 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/blueberry-bourbon-highball-mix-kit
References: [cocktailcourier](https://www.cocktailcourier.com/product/blueberry-bourbon-highball-mini)

![Non-Alcoholic Highball Kits](https://cdn.trendhunterstatic.com/thumbs/611/blueberry-bourbon-highball-mix-kit.jpeg)

Non-drinkers don't want to be left out of drinking experiences entirely, and they're after thoughtfully crafted, curated kits that deliver all the [artisanal mixers, garnishes, and ritual](https://www.trendhunter.com/trends/pick-n-spritz) of a proper drink, minus the alcohol, and [Cocktail Courier's](https://www.trendhunter.com/trends/spritz-mindfully) Blueberry Bourbon Highball Mix Kit delivers. This "Just the Mix" [mocktail kit](https://www.trendhunter.com/trends/mocktail-variety-pack) excludes all spirits, sharing only bottles of Blueberry Cinnamon Syrup, club soda, lemons, dehydrated lemon wheel garnishes and a recipe card. With all of the components put together, this non-alcoholic refreshment shares a bright, easy-drinking beverage with notes of jammy fruit and warm spice.

Cocktail drinkers can opt to order the Mini Kit or the Classic Kit, which contain a pair of 50ml bourbon bottles or a 375ml bottle of whiskey, respectively.

## Trend Insights (Trend Hunter)

- Score: 7.5/10
- Popularity: 79% | Activity: 76% | Freshness: 70%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking)

## Key Themes

### Why This Trend Is Growing

- **Artisanal Mocktail Kits:** Curated, all-in-one non-alcoholic kits that replicate cocktail rituals create room for premium packaging, ingredient curation, and subscription models centered on taste-focused alcohol-free experiences.
- **Ritualized Beverage Experiences:** Consumers seeking the ceremony of cocktail-making without alcohol are driving demand for products that combine garnish, mixers, and instructions to recreate bar-like rituals at home.
- **Alcohol-free Flavor Engineering:** Advanced syrups, spice blends, and carbonation techniques aimed at mimicking spirit complexity open pathways for beverage innovation that emphasizes mouthfeel, aroma layering, and nostalgic flavor profiles.

### Industries Being Reshaped

- **Retail and E-commerce:** Direct-to-consumer platforms and specialty retailers can capitalize on curated mocktail kits by offering limited-edition flavors, bundled gift sets, and personalized assortment algorithms.
- **Hospitality and Events:** Bars, restaurants, and event planners integrating sophisticated non-alcoholic options can reshape guest experiences and menu design to include ritualized, shareable mocktail offerings.
- **Food and Beverage Manufacturing:** Producers of syrups, mixers, and non-alcoholic spirits have opportunities to develop concentrated, shelf-stable formulations and co-branded kits tailored for at-home consumption.

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