# Scrub-to-Balm Lip Products Glow Recipe's Blueberry Bounce Lip Pop Boasts a Three-in-One Formula By Laura McQuarrie | Published 2021-02-03 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/blueberry-bounce-lip-pop References: [allure](https://www.allure.com/gallery/best-new-makeup-products-february-2021/) & [glowrecipe](https://www.glowrecipe.com/products/watermelon-glow-lip-pop?variant=32187043086451) Glow Recipe is expanding its innovative range of products with a multi-tasking Blueberry Bounce Lip [Pop](https://www.trendhunter.com/trends/popsicle-pouts) that's effective for [exfoliating, hydrating and tinting lips](https://www.trendhunter.com/trends/exfoliating-lip-serum). The all-in-one lip product boasts a no-rinse "scrub-to-balm" formula and a flat tip that easily glides over lips. The nourishing formula is infused with ultra-moisturizing ingredients like macadamia seed oil, coconut oils and coconut flower sugar, plus flower-derived AHA for added softening benefits. WIth blueberries, raspberries and cranberries, the product creates a [berry tint](https://www.trendhunter.com/trends/juicepop-box-lip-tint) that will uniquely match each skin tone. The versatile product can be used as an everyday treatment or a nourishing, smoothing primer before applying lipstick or other lipsticks to get the best payoff and lasting results. ## Trend Insights (Trend Hunter) - Score: 2.3/10 - Popularity: 37% | Activity: 23% | Freshness: 9% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Multi-tasking Lip Balms:** The trend towards multi-tasking lip balms offers an opportunity for companies to develop innovative products that offer various benefits to customers in one application. - **Exfoliating Lip Products:** The rise of exfoliating lip products presents an opportunity for companies to offer effective yet gentle lip scrubs that prep lips for makeup application while also hydrating them. - **Natural Ingredients in Lip Products:** The trend towards natural and organic ingredients in lip products provides an opportunity for companies to create effective and innovative lip balms that are both sustainable and eco-friendly. ### Where This Applies - **Beauty Products:** The beauty products industry can benefit from the trend of multi-tasking lip balms, as it provides an opportunity to create unique and versatile products that cater to various customer needs. - **Cosmetics Manufacturing:** The cosmetics manufacturing industry can take advantage of the trend towards exfoliating lip products and develop innovative formulations that combine gentle exfoliation with nourishing and hydrating ingredients. - **Natural and Organic Products:** The natural and organic products industry can benefit from the trend towards incorporating natural ingredients in lip products, as it presents an opportunity to develop eco-friendly and sustainable lip balms that cater to conscious customers. ## Related on Trend Hunter - [Refreshing Lip Treatments](https://www.trendhunter.com/trends/glass-balm.md) - [Multifunctional Lip Products](https://www.trendhunter.com/trends/kanebo-scrub-melting-lipstick.md) - [Peptide-Packed Lip Treatments](https://www.trendhunter.com/trends/revlon-glimmer-lip-treat-balm-mask.md) - [Swipe-On Lip Scrubs](https://www.trendhunter.com/trends/pout-preserve-sugar-melt-lip-scrub.md) - [Dual-Action Lip Exfoliators](https://www.trendhunter.com/trends/aha-lip-exfoliator.md) - [Smoothie-Inspired Lip Treatments](https://www.trendhunter.com/trends/smoothie-lip-treatments.md) - [Multidimensional Lip Oils](https://www.trendhunter.com/trends/sugar-plum-shimmer-lip-oil.md) - [Probiotic Lip Treatments](https://www.trendhunter.com/trends/glaze-plumping-lip-treatments.md) - [5-in-1 Lip Balms](https://www.trendhunter.com/trends/conditioning-lip-balm.md)