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# Snack Bar-Inspired Cereals
The CLIF Blueberry & Almond Butter Cereal is Crunchy and Nutty

By Michael Hemsworth | Published 2021-06-26 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/blueberry-almond-butter-cereal
References: [walmart](https://www.walmart.com/ip/CLIF-Blueberry-Almond-Butter-Cereal-15-oz/573847122) & [clifbar](https://www.clifbar.com)

Avid fans of [CLIF Bars](https://www.trendhunter.com/trends/clif-bar-cookies-crme) are likely to welcome the arrival of the CLIF Blueberry & Almond Butter Cereal to help them get ready for the day in a flavorful way.

The cereal is crafted with a recipe that is reported to contain 30% less sugar compared to other leading cereal brands on the market. Each serving contains [eight-grams of protein](https://www.trendhunter.com/trends/multigrain-flakes) along with 29-grams of whelped grains, eight-grams of fiber and seven-grams of sugar.

The CLIF Blueberry & Almond Butter Cereal is crafted with whole grain flakes with granola clusters made with organic rolled oats as well as whole nuts and real nut butter. These ingredients will combine to deliver a premium taste and texture experience that will help to satisfy well beyond the breakfast hours.

## Trend Insights (Trend Hunter)

- Score: 5.5/10
- Popularity: 67% | Activity: 89% | Freshness: 10%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding)

## Key Themes

### What's Driving This Trend

- **Snack-inspired Cereals:** Opportunity to create new breakfast cereals that draw inspiration from popular snack bars.
- **Low-sugar Cereal:** Opportunity to create healthier cereal options with less sugar compared to other leading cereal brands.
- **Protein-focused Cereal:** Opportunity to create protein-rich cereal options to help people start their day with a satisfying and filling breakfast.

### Who This Affects Most

- **Food and Beverage:** Food and beverage companies can create new cereal products inspired by popular snack bars.
- **Health and Wellness:** Companies in the health and wellness industry can create and market low-sugar and protein-rich cereal options.
- **Fitness and Nutrition:** Companies in the fitness and nutrition industry can promote the benefits of starting the day with a protein-rich and low-sugar breakfast.

## Related on Trend Hunter

- [Blueberry Energy Bars](https://www.trendhunter.com/trends/blueberry-energy-bar.md)
- [Protein-Rich Granola Lines](https://www.trendhunter.com/trends/rxbar-granola.md)
- [Fiber-Rich Snack Bar Cereals](https://www.trendhunter.com/trends/nature-valley-cereal.md)
- [Ice Cream-Inspired Snack Bars](https://www.trendhunter.com/trends/clif-bar-cookies-crme.md)
- [Kid-Friendly Energy Bars](https://www.trendhunter.com/trends/clif-kid-zbar.md)
- [Coffee-Flavored Breakfast Cereals](https://www.trendhunter.com/trends/kelloggs-crunchy-nut-barista-edition-cereal.md)
- [Snack Bar-Inspired Granolas](https://www.trendhunter.com/trends/nkd-granola.md)
- [Nutty Wafer Cereals](https://www.trendhunter.com/trends/nutty-buddy-cereal.md)
- [Healthy Chocolate-Hazelnut Cereals](https://www.trendhunter.com/trends/choc-hazelnut-cereal.md)
