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# Kawaii Creature Street Art
Blue The Warrior Lightens The Mood

By Josh Triantafilou | Published 2012-04-17 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/blue-the-warrior
References: [beautifuldecay](http://beautifuldecay.com/2012/04/13/bue-the-warrior-of-cute-graffiti/) & [flickr](http://www.flickr.com/photos/buethewarrior/)

Blue the Warrior recently tagged a slew of buildings with cute, colorful characters that will leave most people with warm and fuzzy feelings. Street art is often political, anti-establishment or the vehicle of some existentialist message -- think Banksy -- sometimes though, it's good just to lighten the mood.

One of the most appealing aspects of street art is the serendipity of it. When one goes into a museum or a gallery, one knows what to expect: art. Walking through the halls of such places, one may find something interesting, though the effect is not the same as casually strolling down a street and by chance, happening upon a slew of kawaii animal creations adorning the side of an otherwise dour and forgotten brick wall. This artwork combines two things that go very well together: spontaneity and levity.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 58% | Activity: 17% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, South America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture)

## Key Themes

### What Makes This Trend Stand Out

- **Serendipitous Street Art:** Opportunities for street artists to create unexpected and joyful experiences for passersby.
- **Kawaii Animal Creations:** The rise of using cute and colorful characters in street art, offering a refreshing and lighthearted aesthetic.
- **Spontaneous Art Encounters:** The demand for art installations that surprise and uplift people's moods while they navigate urban environments.

### Sectors Adopting This

- **Art and Design:** Incorporating kawaii elements and serendipitous experiences to redefine the street art landscape.
- **Tourism and Hospitality:** Creating curated art walks and street art festivals to attract visitors seeking authentic and surprising experiences.
- **Social Media and Marketing:** Leveraging captivating and shareable street art to enhance brand visibility and create viral marketing campaigns.

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