# Raffled Collaborative Sneakers BAIT and DreamWorks Made a Limited Series of Themed Blue Sneakers By Riley von Niessen | Published 2016-08-15 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/blue-sneakers References: [highsnobiety](http://www.highsnobiety.com/2016/08/09/bait-dreamworks-skeletor-diadora-n9000/) & [baitme](http://www.baitme.com/bait-dreamworks-diadora-n9000-skeletor-online) In order to celebrate the Skeletor character from 'Masters of the Universe,' BAIT joined with [DreamWorks](https://www.trendhunter.com/trends/shrek-inspired-shoe) to create a short run of purple and blue sneakers. Bringing together a vibrant colorway that likens the sneakers to the fictional antagonist, the two companies aim to appeal to the many fans of the [Mattel](https://www.trendhunter.com/trends/chloe-kelly-barbie-doll) franchise. Various uses of material give the sneakers more depth, as its purple suede heel and toe is contrasted against a bright blue leather upper. The sole meanwhile offers more variation to the purple and blue sneakers, with a stark white that helps tie the colors together. The model is marked by '[Diadora](https://www.trendhunter.com/trends/colville) N9000' branding that appears on the tongue, as well as the heel. If fans of Masters of the Universe want to get their hands on a pair, they need to sign up for a raffle that will allow only a certain amount to have access to the unique drop. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 58% | Activity: 50% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes) ## Key Themes ### Why This Trend Is Growing - **Limited Edition Collaborative Sneakers:** Creating short runs of themed sneakers in collaboration with popular franchises can cater to the niche market of dedicated fans. - **Vibrant Colorway and Material Mix:** Using vibrant colors and contrasting materials in sneaker design can create visually appealing and unique products. - **Exclusive Raffle Access:** Implementing raffle systems for limited edition sneaker releases can generate excitement and a sense of exclusivity. ### Industries Being Reshaped - **Footwear:** The footwear industry can explore collaborations with popular franchises to create limited edition sneakers and cater to niche markets. - **Fashion:** The fashion industry can experiment with vibrant colorways and material combinations in sneaker design to create visually striking products. - **Marketing and Retail:** Marketing and retail industries can adopt raffle systems for exclusive releases to drive customer engagement and generate buzz. ## Related on Trend Hunter - [Mismatched Sci-Fi Cartoon Sneakers](https://www.trendhunter.com/trends/puma-x-rick-and-morty-mb05.md) - [Ultra-Rare Collaboration Sneakers](https://www.trendhunter.com/trends/supervsn-x-hoka-clifton-one9.md) - [Thematic Ombre-Effect Sneakers](https://www.trendhunter.com/trends/wicked-hightop-sneakers.md) - [Collaborative QSR Sneaker Styles](https://www.trendhunter.com/trends/white-castle-x-heelys-sneakers.md) - [Villain-Centric Collaboration Sneakers](https://www.trendhunter.com/trends/tekken-8.md) - [Anime Franchise-Inspired Footwear](https://www.trendhunter.com/trends/dragon-ball-z-and-crocs.md) - [Collaborative Bold Sneaker Models](https://www.trendhunter.com/trends/puma-and-salehe.md) - [Sustainable Color-Blocked Sneakers](https://www.trendhunter.com/trends/colville.md) - [Collaborative Minimal Blue Sneakers](https://www.trendhunter.com/trends/gt2160-sneaker-4.md)