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# Blue Breakfast Sandwiches
The Blue Moons Over My Hammy Will Only Be Available on October 31st

By Laura McQuarrie | Published 2020-10-26 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/blue-moons-over-my-hammy
References: [prnewswire](https://www.prnewswire.com/news-releases/blue-moon-blue-breakfast-dennys-turns-iconic-moons-over-my-hammy-breakfast-sandwich-blue-for-halloween-301159404.html) & [dennys](https://www.dennys.com)

This Halloween, there will be a new and limited-edition Blue Moons Over My Hammy on the menu at Denny's—but only on October 31st. This colorful menu addition takes inspiration from Denny's famous sandwich and it will only be available at Denny's locations in Miami-Dade.

The blue breakfast sandwich marks a [Blue Moon appearing on Halloween night](https://www.trendhunter.com/trends/supermoon-super-doughnut), which happened last in 1944 and won't happen again until 2039. The sandwich takes the form of a [ham and scrambled egg sandwich](https://www.trendhunter.com/trends/ham-and-swiss-pretzel-sliders) with a Swiss and American cheese blend that's perfectly toasted on [blue sourdough bread](https://www.trendhunter.com/trends/phantom-dutch-bread).

The made-over Denny's sandwich gets its name from the 1935 jazz song, "Moon Over Miami" and it marks a different way for Halloween lovers to celebrate a special occasion that looks a little different this year.

Image Credit: Denny's Corporation

## Trend Insights (Trend Hunter)

- Score: 0.9/10
- Popularity: 4% | Activity: 14% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Limited-edition Menu Items:** Creating limited-edition menu items centered around specific occasions or events can drive customer excitement and increase sales.
- **Colorful Food:** Introducing vibrant and visually appealing food options can attract attention and create a unique dining experience for customers.
- **Holiday-themed Offerings:** Developing holiday-themed food items allows businesses to tap into seasonal demand and offer customers a festive dining experience.

### Who This Affects Most

- **Restaurant:** Restaurants can explore creating limited-edition menu items or introducing colorful food options to attract customers and boost sales.
- **Food and Beverage:** The food and beverage industry can capitalize on the trend of holiday-themed offerings by developing creative and festive food options.
- **Hospitality:** Hotels and resorts can incorporate limited-edition menu items or colorful food options into their dining offerings to enhance guest experiences and stand out from competitors.

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