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# Blue Light-Countering Skincare
Prai's Hyaluronic Spray Offers Consumers Blue light Defense

By Kalin Ned | Published 2019-11-04 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/blue-light-defense1
References: [praibeauty](https://www.praibeauty.com/products/hyaluronic-spray-with-bluelight-defense?variant=464693100572)

In the digital age, consumers are exposed to computer screens on the regular and that is why a skincare product with blue light defense is important for a youthful complexion. Prai is a brand that fills this niche with its Hyaluronic Spray which is specifically geared to counter the aging properties that are onset by the frequent exposure to blue light.

Prai's key ingredients for its blue light defense product is hyaluronic acid, which offers an "[intense \[and\] lasting moisture](https://www.trendhunter.com/trends/antioxidant-face-mist)," as well as Blumilight -- "an emerging new ingredient" that deflects blue light pollution and stress away from the skin.

In addition to being protective in the presence of "Digital Aging," Prai's Hyaluronic Spray also improves the texture of the skin, diminishing the appearance of [fine lines and wrinkles](https://www.trendhunter.com/trends/auro-skincare).

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 32% | Activity: 24% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Blue Light-countering Skincare:** Opportunity for skincare brands to develop products that target blue light exposure and its effects on the skin.
- **Hyaluronic Acid:** Growing trend of utilizing hyaluronic acid as a key ingredient in skincare products to provide intense and lasting moisture.
- **Deflecting Blue Light Pollution:** Emerging trend of incorporating ingredients like Blumilight that deflect blue light pollution and minimize its impact on the skin.

### Sectors Adopting This

- **Skincare:** Skincare industry can create innovative products specifically designed to counter the negative effects of blue light exposure on the skin.
- **Beauty Technology:** Opportunity for beauty tech companies to develop devices or apps that detect and monitor blue light exposure and provide personalized skincare recommendations.
- **Digital Wellness:** Growth potential for the digital wellness industry to offer holistic approaches to protect the skin from digital aging, including blue light defense.

## Related on Trend Hunter

- [Tech Protection Serums](https://www.trendhunter.com/trends/blue-light-face-serum.md)
- [Protective Antioxidant Serums](https://www.trendhunter.com/trends/blue-light-elixir.md)
- [Blue Light-Blocking Facial Moisturizers](https://www.trendhunter.com/trends/cram-session.md)
- [Anti-Aging Sunscreen Formulas](https://www.trendhunter.com/trends/antiaging-sunscreen1.md)
- [Blue Light Collagen Supplements](https://www.trendhunter.com/trends/marine-glo.md)
- [Radiant Longevity Skincare](https://www.trendhunter.com/trends/nobiesse.md)
- [Daily Skin-Enriching SPFs](https://www.trendhunter.com/trends/heaven-skincare.md)
- [Blue Light Awareness Campaigns](https://www.trendhunter.com/trends/vaseline-screen-block.md)
- [Lightweight Skin Protection Formulations](https://www.trendhunter.com/trends/barrier-protection.md)
