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# Individually Wrapped Cheese Cubes
'Brilliant Blue' Blue Cheese Cubes Come in Single-Serving Sizes

By Laura McQuarrie | Published 2016-07-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/blue-cheese-cubes
References: [samsclub](http://www.samsclub.com/sams/brillant-blue-qtrs-1lb/prod19770180.ip) & [berryondairy.blogspot](http://berryondairy.blogspot.ca/2016/07/cheese-innovations-2016.html)

Yellow Door Creamery’s Brilliant Blue brand carries [single-serving blue cheese cubes](https://www.trendhunter.com/trends/challenge-butter-cubes) that are conveniently packaged for individual use. Until ready to use, the two-ounce cheese cubes are stored in a protective portion-controlled packaging with a flip-top lid. These cheese cubes can be sliced and melted, but promise not to crumble when snacked on individually or served as a topping.

Now that many consumers have gotten into the habit of more frequent snacking over eating large meals throughout the day, [calorie-controlled snacks in single-serve portions](https://www.trendhunter.com/trends/velveeta-unveils-vel2go) like this example are highly appealing for providing both portability and lasting freshness.

Sold in small portions like this, these blue cheese cubes may even coax wary consumers into trying a type of cheese that is notorious for having a distinct smell and taste.

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 9% | Activity: 16% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Convenient Portion-controlled Packaging:** Packaging products in individual portions provides convenient and controlled snack options for consumers.
- **Rise of Calorie-controlled Snacks:** The popularity of frequent snacking has increased the demand for calorie-controlled snack options in single-serve portions.
- **Encouraging Exploration of Unique Flavors:** Packaging unique and distinct flavors like blue cheese in small, individual servings can entice consumers to try new tastes.

### Industries Being Reshaped

- **Food Packaging:** The food packaging industry can capitalize on the demand for convenient portion-controlled packaging for snacks.
- **Healthy Snacks:** The healthy snack industry can meet the growing consumer demand for calorie-controlled snack options in single-serve sizes.
- **Specialty Cheese:** The specialty cheese industry can attract more consumers by offering unique and distinct flavors in small, individually wrapped portions.

## Related on Trend Hunter

- [Mellow Blue Cheese Products](https://www.trendhunter.com/trends/mild-blue-cheese.md)
- [Assorted Blue Cheese Packs](https://www.trendhunter.com/trends/blue-cheese-salad-blend.md)
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- [Flavor-Forward Blue Cheese Dips](https://www.trendhunter.com/trends/blue-cheese-dips.md)
- [Bite-Sized Snacking Cheeses](https://www.trendhunter.com/trends/snacking-cheeses.md)
- [Blue Cheese-Stuffed Olives](https://www.trendhunter.com/trends/shafts-cheese.md)
- [Flavored Italian Cheeses](https://www.trendhunter.com/trends/belgioioso.md)
