# Color-Changing Blue Lipsticks The Blue by You Lipstick Changes into a Beautiful Raspberry Color By Riley von Niessen | Published 2018-04-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/blue-by-you-lipstick References: [popsugar](https://www.popsugar.com/beauty/Lipstick-Queen-New-Blue-Color-Changing-Lipstick-44742872) & [spacenk](https://www.spacenk.com/us/en_US/makeup/lips/lipstick/blue-by-you-lipstick-UK200021143.html?cm_mmc=Afiliates-_-1808364-_-Space-_-NK&utm_source=linkshare&utm_medium=affiliate&utm_campaign=1808364&ranMID=36384) Lipstick Queen recently launched a new color-changing product, called the Blue By You Lipstick. Previously, the brand released a number of other [color-changing products](https://www.trendhunter.com/trends/dior-addict-lip-glow), including a blush that starts out a [deep hue of black](https://www.trendhunter.com/trends/phlush-stick), but turns into a subtle hue of peach once it's applied. Although the Blue By You Lipstick starts out as a deep hue of royal blue, it quickly transforms into a versatile raspberry shade that's flattering on almost almost all skin types. The formula is also packed with small flakes of glitter, leaving a [subtle shimmery finish](https://www.trendhunter.com/trends/fresh-kiss-glossy-lip) behind. As the formula features shea butter, mango butter, and vitamin E, it leaves the lips feeling hydrated all day, and is easy to reapply when needed. ## Trend Insights (Trend Hunter) - Score: 4.9/10 - Popularity: 57% | Activity: 81% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics) ## Key Themes ### Key Themes Behind This Trend - **Color-changing Makeup:** The development of new color-changing products provides opportunities for cosmetics companies to offer unique and customizable products for consumers. - **Multifunctional Cosmetic Products:** The addition of glitter or other special effects to makeup products allow for multifunctional use, giving consumers more value for their money. - **Natural Ingredient Beauty Products:** The use of nourishing ingredients like shea butter and vitamin E in makeup products satisfies a growing consumer demand for natural and health-focused beauty products. ### Where This Applies - **Cosmetics:** The cosmetics industry can take advantage of the trend towards customizable and multifunctional makeup products to increase sales and consumer loyalty. - **Beauty:** The beauty industry can innovate by incorporating natural and nourishing ingredients in beauty products to meet growing consumer demand for health-conscious beauty options. - **Fashion:** Fashion brands can expand their product lines by collaborating with cosmetics companies to incorporate color-changing makeup into their collections. ## Related on Trend Hunter - [Color-Changing Lip Balms](https://www.trendhunter.com/trends/colorchanging-lip-balm.md) - [Color-Changing Beauty Sticks](https://www.trendhunter.com/trends/color-twister.md) - [Color-Changing Jelly Tints](https://www.trendhunter.com/trends/phreeze.md) - [Adaptive Lip Colors](https://www.trendhunter.com/trends/adaptive-lip-color.md) - [Multi-Use Highlighting Glosses](https://www.trendhunter.com/trends/pretty-grunge-face-gloss.md) - [Soft-Focused Pillowy Lipsticks](https://www.trendhunter.com/trends/cloud-whip-blurring.md) - [Color-Changing Drink Drops](https://www.trendhunter.com/trends/blure.md) - [Romantic Lipstick-Balms](https://www.trendhunter.com/trends/bisou-balm.md) - [3-In-1 Lip Glosses](https://www.trendhunter.com/trends/liplights-cream-lip-gloss.md)