# Majestic Sparkling Baubles Blue Book Collection by Tiffany & Co. is Truly Bedazzling By Summer Luu | Published 2010-10-29 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/blue-book-collection-tiffany References: [luxurylaunches](http://www.luxurylaunches.com/jewelry/tiffany_and_co_unveils_its_20102011_blue_book_collection.php) & [tiffany](http://www.tiffany.ca) This renowned luxury jeweler has released its 2010-2011 [Blue Book](https://www.trendhunter.com/trends/tiffany-wonder-exhibition) Collection [Tiffany & Co.](https://www.trendhunter.com/trends/sea-of-wonder) right in time for the festive holiday season. This collection features [colored diamonds](https://www.trendhunter.com/trends/boom-by-daniele), ranging from rare fancy brilliant yellow diamonds to Kashmir sapphires. The series also includes a stunning new version of the popular Jean Schlumberger ‘Bird on a Rock’ design. Any lover of jewelry will surely have this on their Christmas list -- let’s just hope they’ve been nice and not naughty this year! ## Trend Insights (Trend Hunter) - Score: 1.9/10 - Popularity: 34% | Activity: 15% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Ultra Luxury](https://www.trendhunter.com/ultraluxury) ## Key Themes ### Key Themes Behind This Trend - **Fine Jewelry:** The trend towards more creative luxury jewelry pieces with unique features and precious stones. - **High-end Designs:** The trend towards more elaborate and sophisticated designs in luxury jewelry with a focus on craftsmanship and exclusivity. - **Sustainability:** The trend towards more eco-friendly and socially responsible practices in the luxury jewelry industry. ### Where This Applies - **Luxury Jewelry:** Disruptive innovation opportunities include incorporating sustainable materials and practices into high-end jewelry pieces, and focusing on unique, customizable designs. - **Fashion Industry:** Disruptive innovation opportunities include creating jewelry pieces as part of fashion collections and collaborations with designers to offer unique jewelry pieces to consumers. - **Luxury Retail:** Disruptive innovation opportunities include creating unique and exclusive in-store experiences for customers, such as personalized consultations and private shopping events. ## Related on Trend Hunter - [Sea-Inspired High Jewelry Collections](https://www.trendhunter.com/trends/sea-of-wonder.md) - [Reimagined Luxury Jewelry Collections](https://www.trendhunter.com/trends/bird-on-a-pearl.md) - [Luxury Brand Light Displays](https://www.trendhunter.com/trends/the-constellation-of-love.md) - [Dazzling Jeweler Timepiece Ranges](https://www.trendhunter.com/trends/tiffany-co-watch-range.md) - [Lunar New Year-Inspired Jewelry](https://www.trendhunter.com/trends/lunar-new-year-collections.md) - [NY-based DTC Online Jeweler](https://www.trendhunter.com/trends/with-clarity.md) - [Luxe-Jewelry Artful Holiday Cards](https://www.trendhunter.com/trends/tiffany-co-2.md) - [Jewelry-Centric Coffee-Table Books](https://www.trendhunter.com/trends/solange-azagurypartridge.md) - [Festive Jewelry Lines](https://www.trendhunter.com/trends/holiday-2025-collection.md)