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# Thrifty Hi-Res Phablets
The BLU Pure XL Comes in Black and Gold with a Low Pricepoint

By Michael Hemsworth | Published 2015-09-14 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/blu-pure-xl
References: [liliputing](http://liliputing.com/2015/09/blu-pure-xl-is-a-349-phone-with-a-big-high-res-display-and-a-speedy-processor.html) & [bluproducts](http://www.bluproducts.com/index.php/pure-xl)

The soon-to-be-released [Apple](https://www.trendhunter.com/trends/iphone-15) iPhone 6S Plus will cost you hundreds upon hundreds of dollars to snap up, but if you're looking to get a very close experience but save a bundle, then the BLU Pure XL is going to be your best bet. Featuring a 6-inch display that boasts 2560 x 1440 pixels, the BLU Pure XL is priced at just $349 and features a whopping 3GB of RAM and 64GB of storage. Releasing September 29th, the BLU Pure XL is the perfect phablet for the thrifty consumer who knows how to find the [best deal](https://www.trendhunter.com/trends/b30-pro-5g).

The rear-facing camera on the BLU Pure XL features a staggering [24-megapixel camera](https://www.trendhunter.com/trends/pura-80-ultra), which is likely to put other phones on the market to shame with its 4K recording capabilities.

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 30% | Activity: 47% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Gadgets](https://www.trendhunter.com/gadgets)

## Key Themes

### What's Driving This Trend

- **Affordable High-resolution Phablets:** Disruptive innovation opportunity: Develop cost-effective alternatives to high-end smartphones with large displays and high-resolution screens.
- **Increasing RAM and Storage Capacities:** Disruptive innovation opportunity: Create smartphones with larger RAM and storage capacities that offer a similar experience to high-end devices at a lower price point.
- **Advancements in Camera Technology:** Disruptive innovation opportunity: Develop smartphones with high-megapixel cameras and advanced recording capabilities to compete with established brands.

### Who This Affects Most

- **Consumer Electronics:** Disruptive innovation opportunity: Design and manufacture affordable smartphones with high-resolution displays, large storage capacities, and advanced camera technology.
- **Telecommunications:** Disruptive innovation opportunity: Provide affordable alternatives to high-end smartphones with improved RAM, storage capacities, and camera technology.
- **Photography:** Disruptive innovation opportunity: Develop smartphones with high-megapixel cameras and innovative recording capabilities to cater to photographers looking for affordable options.

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