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# Relevatory Billionaire Graphics
The Bloomberg Interactive Graphic is Showcasing Top Affluency Fact

By Simal Yilmaz | Published 2013-02-14 | Marketing
Source: Trend Hunter, https://www.trendhunter.com/trends/bloomberg-interactive-graphic
References: [visualnews](http://www.visualnews.com/2013/02/11/interactive-the-richest-people-in-the-world/) & [bloomberg](http://www.bloomberg.com/billionaires/2013-01-31/aaa)

The new [Bloomberg](https://www.trendhunter.com/trends/rio-news) [interactive graphic](https://www.trendhunter.com/trends/financial-visualization-tool) features the world’s top 100 billionaires. The graphic is very extensive and demonstrative of the paths the billionaires have taken to be where they are today.

The graphic is interactive in a way that allows the user to customize the way they [look at the data](https://www.trendhunter.com/trends/graphy) in many ways. One can pick or combine categories of industry, gender, age and source of income. You can even pick different different types of charts to more clearly see the information presented.

Billionaires’ lives almost always intrigue people for the very fact that they are case studies for success. Graphics such as this one are great for the audience to get an idea of the common routes taken by people who have attained an undeniable amount of success.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 47% | Activity: 70% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Interactive](https://www.trendhunter.com/interactive)

## Key Themes

### Key Themes Behind This Trend

- **Interactive Data Visualization:** The Bloomberg graphic showcases the potential for interactive data visualizations to provide a deeper understanding of complex information.
- **Customizable Data Analysis:** The ability to customize the way data is viewed allows for personalized analysis, uncovering insights tailored to individual needs.
- **Success Case Study:** Graphics like Bloomberg's billionaire graphic serve as valuable case studies for understanding the common paths to success.

### Where This Applies

- **Data Visualization:** Companies in the data visualization industry have an opportunity to create interactive and customizable visualizations for various data sets.
- **Market Research:** Market research firms can utilize interactive data visualizations to provide clients with deeper insights and customized analysis.
- **Business Consulting:** Business consultants can utilize success case studies, like the billionaire graphic, to help clients understand common routes to success and develop effective strategies.

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- [Data Storytelling Tools](https://www.trendhunter.com/trends/graphy.md)
