# Citrusy Craft Iced Teas Teavana's Blood Orange Mango White Tea Features No Artificial Flavors By Laura McQuarrie | Published 2019-05-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/blood-orange-mango-white-tea References: [stories.starbucks](https://stories.starbucks.com/press/2019/ready-to-drink-teavana-sparkling-craft-iced-teas-now-available-nationwide-with-new-flavor/) & [teavana](https://www.teavana.com/sparkling-blood-orange-mango-white-tea/) One of the newest Teavana Sparkling Craft Iced Teas to be introduced is the Sparkling Blood Orange Mango White Tea, which is available in a ready-to-drink format. The tea is made with botanical ingredients, no artificial flavors and is sweetened only with a hint of cane sugar. The refreshing, [sparkling craft iced tea beverage](https://www.trendhunter.com/trends/saicho-sixty-stone-mountain) boasts a blend of white tea, orange peel and champagne mango and sets itself apart as one of the "first premium sparkling ready-to-drink iced tea beverages on the market," according to [Starbucks](https://www.trendhunter.com/trends/twistea). As many consumers are looking for low-sugar refreshments, especially better-for-you options to summer classics like [sugary lemonade drinks](https://www.trendhunter.com/trends/iced-tea-lemonade-kombucha), this new citrus beverage has the potential to satisfy a desire for taste and texture without unnecessary additives. ## Trend Insights (Trend Hunter) - Score: 5.1/10 - Popularity: 71% | Activity: 75% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Craft Iced Teas:** Disruptive innovation opportunity: Develop a line of craft iced teas with unique flavor profiles and all-natural ingredients. - **Premium Sparkling Ready-to-drink Beverages:** Disruptive innovation opportunity: Create a range of premium sparkling beverages that are ready-to-drink and made with high-quality, botanical ingredients. - **Low-sugar Refreshments:** Disruptive innovation opportunity: Explore the creation of healthier, low-sugar alternatives to traditional sugary beverages. ### Where This Applies - **Beverage:** Disruptive innovation opportunity: Revolutionize the beverage industry by introducing unique and refreshing drink options that cater to consumer demand for natural, low-sugar alternatives. - **Food:** Disruptive innovation opportunity: Develop innovative food products that complement the demand for craft iced teas and premium ready-to-drink beverages. - **Retail:** Disruptive innovation opportunity: Rethink retail strategies by offering a diverse array of low-sugar refreshments that meet the changing preferences of health-conscious consumers. ## Related on Trend Hunter - [Vibrant Citrus Iced Teas](https://www.trendhunter.com/trends/blood-orange-iced-tea.md) - [Branded Effervescent Tea Drinks](https://www.trendhunter.com/trends/cold-brew-sparkling-iced-teas.md) - [Semi-Sparkling Canned Tea Cocktails](https://www.trendhunter.com/trends/twistea.md) - [Sparkling Pomegranate Teas](https://www.trendhunter.com/trends/sparkling-white-tea-with-pomegranate-juice.md) - [Exotically Flavored Cold-Brew Teas](https://www.trendhunter.com/trends/kaytea-mango-yuzu.md) - [Punch-Flavored Fizzy Teas](https://www.trendhunter.com/trends/teakoe-1.md) - [Sparkling Tea-Based Refreshments](https://www.trendhunter.com/trends/twinings-sparkling-tea.md) - [Tropical Ready-to-Sip Lattes](https://www.trendhunter.com/trends/joyful-mango-earl-grey-tea-latte.md) - [Aromatic Iced Tea Flavors](https://www.trendhunter.com/trends/tahiti-delight.md)