# Murderous Photoshoots 'Blood' from Irwan Mono is Bloody and Violent By Michael Hines | Published 2010-09-22 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/blood-from-irwan-mono References: [behance.net](http://www.behance.net/gallery/Blood/709114) & [ir-mono.blogspot](http://ir-mono.blogspot.com/) If you're in the mood for something [dark and disturbing](https://www.trendhunter.com/trends/kill-them-with-kindness), check out 'Blood' from Irwan Mono. 'Blood' is an aptly named photoshoot, featuring two [blood-covered men](https://www.trendhunter.com/trends/scan-me-for-scares) and one dead body. Every photo in 'Blood' from Irwan Mono is covered in the red stuff, an expected prop considering the name of the shoot. Check out the featured gallery to take a look at this interesting 'Blood' series, and prepare to be astounded. **Implications** - While some consumers be offended by [dark or morbid qualities](https://www.trendhunter.com/trends/deddy-bears) in products, there is a specific clientele of individuals that find such things thrilling and highly appealing. Businesses that take the risk by embracing similar concepts will see large returns from this group of consumers. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 59% | Activity: 44% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Key Themes Behind This Trend - **Dark Photography:** As consumers seek out more unconventional and unsettling art forms, there is an opportunity for photographers to explore dark and disturbing themes in their work. - **Shocking Visuals:** With a specific clientele that is drawn to provocative and morbid content, there is a market for businesses to create products and experiences that embrace shock value and create a sense of intrigue. - **Thrill-seeking Consumers:** A segment of consumers actively seeks out thrilling and unsettling content, opening up opportunities for businesses to cater to this niche market with innovative and boundary-pushing offerings. ### Where This Applies - **Photography:** Photography industry can tap into the demand for dark and disturbing visuals by offering specialized services and products that cater to clients looking for unconventional art forms. - **Entertainment:** The entertainment industry can create and promote content that pushes the boundaries of conventional storytelling, appealing to thrill-seeking consumers who crave shock value and provocative narratives. - **Fashion:** The fashion industry can explore the use of shocking visuals and morbid themes in runway shows and campaigns to capture the attention of consumers who are drawn to unconventional and unsettling aesthetics. ## Related on Trend Hunter - [Gruesome Horror Film Soaps](https://www.trendhunter.com/trends/blood-bubbles-soap.md) - [Macabre Bloody Blackened Pizzas](https://www.trendhunter.com/trends/blood-halloween-pizza.md) - [Ominously Dark Red Wines](https://www.trendhunter.com/trends/severed-red.md) - [Coagulating Lip Oils](https://www.trendhunter.com/trends/kiss-of-death-lip-oils.md) - [Horror Film-Inspired Cookbooks](https://www.trendhunter.com/trends/death-for-dinner-cookbook.md) - [Dark Mountain Water Wines](https://www.trendhunter.com/trends/liquid-death-2.md) - [Distorted Burger Campaigns](https://www.trendhunter.com/trends/ailloween.md) - [Hyper-Realistic Flesh Objects](https://www.trendhunter.com/trends/junji-ito.md) - [Bloody Promotional Game Campaigns](https://www.trendhunter.com/trends/blood-for-a-pc.md)