# Anonymous Profile Dating Apps The 'Blonde' Dating App Only Shows a Woman's Profile if She Chooses By Michael Hemsworth | Published 2018-07-17 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/blonde-dating-app References: [betalist](https://betalist.com/startups/blonde-anonymous-dating?utm_campaign=startup-56176&utm_medium=atom&utm_source=newsfeed) & [blondeapp](https://www.blondeapp.com/?ref=betalist) The 'Blonde' dating app is positioned as a streamlined method for consumers that puts a focus on [anonymity for women](https://www.trendhunter.com/trends/social-wellness1) to help them be more in control of the experience. The app works by having users create profiles and keeping the female user's profile anonymous until they choose to engage with a male in conversation. This helps women to feel more in control of the interaction rather than having men simply message them continuously, which can feel like a less authentic way to find a mate. The 'Blonde' dating app doesn't link to a user's [Facebook](https://www.trendhunter.com/trends/noplace-app) profile, request an email or even a phone number, which will come as welcome news to users who are looking to maintain their privacy. ## Trend Insights (Trend Hunter) - Score: 2.4/10 - Popularity: 24% | Activity: 41% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What Makes This Trend Stand Out - **Anonymous Dating:** There is room for further development of anonymous dating apps that prioritize user privacy and control - **Female Empowerment:** Similar apps that prioritize female empowerment and control in the dating process could disrupt the industry - **Streamlined User Experience:** The success of apps like Blonde shows that there is a trend towards more streamlined and user-friendly dating apps ### Sectors Adopting This - **Online Dating:** The online dating industry can benefit from innovations in anonymous and female-centric apps - **App Development:** The success of Blonde shows there is potential for app developers to improve user experience in the dating app space - **Privacy and Security:** As more people seek out apps that prioritize privacy and security, industries that offer these services, such as digital security firms, can benefit from this trend ## Related on Trend Hunter - [IRL Dating Apps](https://www.trendhunter.com/trends/blush-app.md) - [Safety-Focused Dating Apps](https://www.trendhunter.com/trends/unfiltered.md) - [Personality-Focused Dating Apps](https://www.trendhunter.com/trends/anxser.md) - [Unfiltered Dating Apps](https://www.trendhunter.com/trends/raw-dating-app.md) - [Period-Focused Privacy Features](https://www.trendhunter.com/trends/anonymous-mode.md) - [User-Validating Dating Apps](https://www.trendhunter.com/trends/seen-dating-app.md) - [Professional-Focused Dating Apps](https://www.trendhunter.com/trends/lady-matchmaker.md) - [Video-Enabled Dating Apps](https://www.trendhunter.com/trends/candid-dating-app.md) - [Anti-Ghosting Dating Sites](https://www.trendhunter.com/trends/after.md)