# Pulp Wine Packaging The Blonde Bombshell has a Sexy Bottle Design By Vittoria Natarelli | Published 2010-08-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/blonde-bombshell References: [lovelypackage](http://lovelypackage.com/the-blonde-bombshell/) & [hookusa](http://www.hookusa.com/) The Blonde Bombshell is a wine company that wanted to be cheeky and added lots of pulp to their bottle design. The bottle gives a pulp movie-like look and feel to the [wine bottle's aesthetic](https://www.trendhunter.com/trends/ceci-1938). This unique design was created to complement the [fruity, floral flavor](https://www.trendhunter.com/trends/fruit-bliss) of the vino. The Blonde Bombshell surely has a look that stands out in crowded wine shops. **Implications** - Packaging products in a unique, [retro style](https://www.trendhunter.com/trends/snapple-glass-bottles) tends to be very popular with consumers due to the induced feeling of nostalgia. Nostalgic products have been associated with a homemade quality that is not seen in products today. Therefore, nostalgic-inspired packaging can move the consumer to purchase the product. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 40% | Activity: 62% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Key Themes Behind This Trend - **Nostalgic-inspired Packaging:** Packaging products in a unique, retro style tends to be very popular with consumers due to the induced feeling of nostalgia, creating an opportunity for disruptive innovation in packaging design. - **Homemade Quality:** Nostalgic products have been associated with a homemade quality that is not seen in products today, suggesting an opportunity for disruptive innovation in food and beverage manufacturing. - **Crowded Wine Shops:** Standing out in crowded wine shops is a challenge for wine brands, creating an opportunity for disruptive innovation in wine packaging and branding. ### Where This Applies - **Packaging Design:** Nostalgic-inspired packaging presents a potential disruptive innovation opportunity in the packaging design industry. - **Food and Beverage Manufacturing:** Creating products with a homemade quality through nostalgic-inspired packaging can be a disruptive innovation opportunity in the food and beverage manufacturing industry. - **Wine Industry:** Developing unique wine packaging and branding strategies can be a disruptive innovation opportunity in the wine industry. ## Related on Trend Hunter - [Pulp-Based Wine Wraps](https://www.trendhunter.com/trends/perrier-jouet-1.md) - [Vibrant Non-Alcoholic Wine Labels](https://www.trendhunter.com/trends/kally-wines.md) - [Provocative Can Designs](https://www.trendhunter.com/trends/provocative-can-design.md) - [Quirky Paper Wine Bottles](https://www.trendhunter.com/trends/ugly-duck.md) - [Quirky Natural Wine Bottles](https://www.trendhunter.com/trends/thorn-burrow-wines.md) - [Personality-Packed Wines](https://www.trendhunter.com/trends/mullet.md) - [Artfully Designed Boxed Wines](https://www.trendhunter.com/trends/ami-ami-1.md) - [Retro-Inspired Beer Cans](https://www.trendhunter.com/trends/bellwoods-brewery.md) - [Sustainable Natural Wine Boxes](https://www.trendhunter.com/trends/sustainable-natural-wine.md)