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# Urban Building Block Games
Blockitecture Allows You to Design Urban Landscapes

By Vasiliki Marapas | Published 2014-05-11 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/blockitecture
References: [gizmodo](http://gizmodo.com/play-architectural-jenga-with-these-awesome-city-blocks-1572085370) & [areaware](http://www.areaware.com/products/blockitecture)

These Blockitecture sets by [Areaware](https://www.trendhunter.com/trends/woven-structures) are a fun past-time for budding architecture enthusiasts and future urban planners. The blocks feature different angles to enhance the difficulty of the game; creating your make-believe city will require a little bit more finesse than if the blocks were all perfect squares.

For adults with a sense of play, the fun color combinations and window-lined facades of this set make it a great addition to an office desk or shelf. Not to mention, fooling around with these blocks will make for an awesome mid-day escapism activity.

Each of the blocks are hand-painted and offer a chance for players to challenge their creativity and understanding of physics. The inventive design garnered Blockitecture the first place award in the RIT Metaproject design competition.

## Trend Insights (Trend Hunter)

- Score: 3.7/10
- Popularity: 55% | Activity: 49% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Architecture](https://www.trendhunter.com/architecture)

## Key Themes

### Key Themes Behind This Trend

- **Blockitecture Sets:** Opportunity for designing and building urban landscapes through creative play.
- **Enhanced Difficulty:** Increased challenge in building structures with blocks of different angles.
- **Office Desk Toys:** Growing demand for fun and engaging toys to promote creativity and relieve stress in the workplace.

### Where This Applies

- **Toy Industry:** Disruptive innovation opportunity in creating interactive and educational toys for architecture enthusiasts and aspiring urban planners.
- **Design and Architecture:** Opportunity to incorporate playful elements and gamification into architectural design education and practice.
- **Office Supplies:** Opportunity to introduce unique and creative office desk toys that promote relaxation, imagination, and creativity.

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