# AR App Profiles Blippar 'Halos' Let Users Compile 'Augmented Reality Face Profiles' By Laura McQuarrie | Published 2017-08-16 | Tech Source: Trend Hunter, https://www.trendhunter.com/trends/blippar-halos References: [psfk](https://www.psfk.com/2017/08/turn-your-face-into-a-digital-billboard.html) & [blippar](https://blippar.com/en/resources/blog/2017/07/19/introducing-halos-bringing-facial-recognition-mainstream/) Blippar 'Halos' introduce an all-new way for app users to build dynamic [Augmented Reality Face Profiles](https://www.trendhunter.com/trends/aiselfies) that are powered by [real-time facial recognition technology](https://www.trendhunter.com/trends/celebrity-twin). Blippar established itself as a unique visual discovery app that uses augmented reality, machine learning and artificial intelligence to connect users to the physical world around them. With the aid of the app, users are able to scan real-world objects in order to learn more. With this new feature, Blippar app users now have the opportunity to scan a person's face in order to learn more about them. Users are able to create profiles for themselves with information such as hobbies and music preferences displayed above their heads as floating bubbles. As it stands, Blippar's Halo is said to be able to recognize "370,00 public figures" currently. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 78% | Activity: 87% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile) ## Key Themes ### What Makes This Trend Stand Out - **Augmented Reality Face Profiles:** Blippar's 'Halos' allows users to build dynamic Augmented Reality Face Profiles using real-time facial recognition technology. - **Visual Discovery App:** Blippar uses augmented reality, machine learning, and artificial intelligence to connect users to the physical world around them. - **Real-time Facial Recognition:** Blippar's Halo is powered by real-time facial recognition technology, allowing users to scan a person's face to learn more about them. ### Sectors Adopting This - **Augmented Reality:** The use of real-time facial recognition technology in building Augmented Reality Face Profiles presents disruptive innovation opportunities in the augmented reality industry. - **Visual Discovery:** Blippar's visual discovery app, utilizing augmented reality, machine learning, and artificial intelligence, offers disruptive innovation opportunities in the visual discovery industry. - **Public Figures:** The ability of Blippar's Halo to recognize public figures opens up disruptive innovation opportunities in the public figures industry, such as celebrity identification and information retrieval. ## Related on Trend Hunter - [Empowering AR Applications](https://www.trendhunter.com/trends/black-radiance.md) - [AR-Powered Makeup Experiences](https://www.trendhunter.com/trends/beauty-bestie-20.md) - [AI-Powered Avatar Generators](https://www.trendhunter.com/trends/ai-magic-avatar.md) - [AI Selfie Apps](https://www.trendhunter.com/trends/roast-my-selfie.md) - [Convenient AR Campaign Tools](https://www.trendhunter.com/trends/famedays.md) - [Real-Time Hologram Applications](https://www.trendhunter.com/trends/holoport.md) - [AI-Powered Social AR Apps](https://www.trendhunter.com/trends/snap-lens-studio.md) - [Celebrity Face Matchers](https://www.trendhunter.com/trends/celebrity-twin.md) - [Virtual Piercing Apps](https://www.trendhunter.com/trends/the-face-piercing-app.md)