# Inclusive Multi-Sensory Exhibitions #TheBlindExhibition Incorporates Bath & Body Works Scents By Laura McQuarrie | Published 2017-12-04 | Art & Design Source: Trend Hunter, https://www.trendhunter.com/trends/blind-exhibition References: [adsoftheworld](http://www.adsoftheworld.com/media/experiential/bath_and_body_works_the_blind_exhibition) This year, to celebrate National White Cane Day—a day that promotes "the integration and autonomy of the blind and visually impaired in society"—Bath & Body Works Panama created #TheBlindExhibition. Although art lovers are typically restricted to experiencing painting, sculptures and other creations with their eyes only, Bath & Body Works Panama invited artists to incorporate the [scents and textures of its products](https://www.trendhunter.com/trends/scent-sanctuary) into works of art for a more inclusive, multi-sensory experience. Unlike many art exhibitions, #TheBlindExhibition invited people to explore the various works of art through their [sense of touch and smell](https://www.trendhunter.com/trends/scratchandsniff-ooh-campaign). In the spirit of inclusivity, the exhibit dedicated to the visually impaired featured works of art with descriptions printed in both English and Spanish, as well as Braille. ## Trend Insights (Trend Hunter) - Score: 3.3/10 - Popularity: 24% | Activity: 67% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign) > [Live Arts](https://www.trendhunter.com/livearts) ## Key Themes ### Key Themes Behind This Trend - **Multi-sensory Art Exhibitions:** Opportunity for art institutions to expand inclusion by incorporating multiple senses in exhibition experiences. - **Inclusive Product Design:** Opportunity for businesses to create sensory experiences that are inclusive for people with disabilities and different abilities. - **Multi-cultural Art Exhibitions:** Opportunity for art institutions to create exhibits with descriptions printed in multiple languages for more accessibility and inclusivity. ### Where This Applies - **Art and Design:** Art institutions can benefit from creating multi-sensory experiences and inclusive exhibits, as it can attract new and diverse audiences. - **Beauty and Personal Care:** Beauty and personal care companies can create more inclusive and diverse product experiences by incorporating multi-sensory elements and designing for different abilities. - **Tourism and Hospitality:** Hotels, resorts, and other hospitality businesses can benefit from creating inclusive and multi-sensory experiences for guests with different abilities. ## Related on Trend Hunter - [Sensory Museum Tours](https://www.trendhunter.com/trends/sensory-museum-tour.md) - [Inclusive Museum Designs](https://www.trendhunter.com/trends/inclusive-museum-design.md) - [Sensory Accessibility Programs](https://www.trendhunter.com/trends/lush-cosmetics-partners.md) - [Braille-Integrated Furniture Designs](https://www.trendhunter.com/trends/aedo-collection.md) - [Multi-Sensory Fragrance Destinations](https://www.trendhunter.com/trends/mega-experience-center.md) - [Inclusion-Focused Doll Collections](https://www.trendhunter.com/trends/barbie-2.md) - [Sensory Explorative Art Exhibitions](https://www.trendhunter.com/trends/making-sense-of-color.md) - [Fragrance-Focused Escape Rooms](https://www.trendhunter.com/trends/perfume-themed-escape-room.md) - [Auditory Artwork Albums](https://www.trendhunter.com/trends/sound-of-a-masterpiece.md)