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# Hilarious Sneezing Portraits
Bless You by Ulf Lundin is an Appropriate Series for the Flu Season

By Meghan Young | Published 2013-01-10 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/bless-you-by-ulf-lundin
References: [neatorama](http://www.neatorama.com/2013/01/09/Photos-Of-People-In-Mid-Sneeze/) & [ulflundin.nu](http://www.ulflundin.nu/Eng/eeBlessYou.html)

The [flu season](https://www.trendhunter.com/trends/wizard-wellness) is in full effect for those living in the Northern Hemisphere, and so it is only natural that the photo series Bless You by Ulf Lundin, a photographer based in Stockholm, Sweden, has been brought about. Full of [sneezing portraits](https://www.trendhunter.com/trends/nonnas-cam), it is a good thing this action is not like a yawn or else viewers would be following suit left, right and center.

Hilarious and at times disgusting, namely the images that involve [spit spraying out of mouths](https://www.trendhunter.com/trends/saline-nasal-sprays), Bless You by Ulf Lundin offers a unique glimpse at the varying expressions involved in the big sneeze. From sticking out tongues to loose lips, one thing all of these participants have in common is a severely scrunched up face.

## Trend Insights (Trend Hunter)

- Score: 6.8/10
- Popularity: 98% | Activity: 98% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What Makes This Trend Stand Out

- **Sneeze Photography:** Disruptive innovation opportunity: Develop innovative techniques for capturing sneeze moments in photography, creating a new niche in the photography industry.
- **Expressive Facial Portraits:** Disruptive innovation opportunity: Explore technologies to analyze and interpret facial expressions in portraits, enabling new applications in fields like psychology and marketing.
- **Humor in Photography:** Disruptive innovation opportunity: Combine humor and photography through creative storytelling, opening up new possibilities for advertising and entertainment industries.

### Sectors Adopting This

- **Photography:** Disruptive innovation opportunity: Integrate technology advancements like AI and AR into photography for enhanced image capture and editing, revolutionizing the industry.
- **Psychology:** Disruptive innovation opportunity: Develop tools and services that leverage facial expression analysis for psychological evaluations and therapy, transforming the mental health industry.
- **Advertising:** Disruptive innovation opportunity: Utilize comedic and unconventional approaches in advertising campaigns, engaging audiences and challenging traditional advertising norms.

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