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# Personality-Based Tea
Blends For Friends

By Nisara | Published 2007-09-13 | Pop Culture
Source: Trend Hunter, https://www.trendhunter.com/trends/blends-for-friends
References: [popgadget.net](http://www.popgadget.net/2007/09/blends_for_frie.php) & [blendsforfriends](http://www.blendsforfriends.com/index.html)

No present for the tea lover is as perfect as the gift from[Blends for Friends](http://www.blendsforfriends.com/index.html). The masters behind the website customize-blend teas based on personalities. Select your favourite flavors or leave it in the hands of Alex Probyn, the master of tea who lives in Kent, England. You can also customize a tea for your business or blend the perfect herbal mix for special occasions like weddings. These make great gifts for corporate connections, friends and family.

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Activity: 23% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Internet](https://www.trendhunter.com/internet)

## Key Themes

### Why This Trend Is Growing

- **Personalized-tea-blends:** Creating personalized tea blends based on individuals' personalities allows for a unique and customized tea experience.
- **Custom-tea-businesses:** Developing businesses that offer customized tea blends for corporate clients and special occasions opens up new opportunities in the tea industry.
- **Online-tea-customization:** The rise of online platforms that allow customers to customize and blend their own tea selections offers convenient and personalized tea shopping experiences.

### Industries Being Reshaped

- **Tea-retail:** The introduction of personalized tea blends presents a disruptive innovation opportunity in the tea retail industry by offering a unique and tailored product selection.
- **Event-planning:** Incorporating personalized tea blends into special occasions such as weddings creates a disruptive innovation opportunity within the event planning industry by providing a unique and customizable beverage offering.
- **E-commerce:** The trend of online tea customization contributes to a disruptive innovation opportunity in the e-commerce industry by catering to the growing demand for personalized and convenient shopping experiences.

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