# Healthy Avocado Margaritas This Blended Fruit Drink Contains Avocado for Added Creaminess By M | Published 2016-03-12 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/blended-fruit-drink References: [gothamist](http://gothamist.com/2016/03/11/avocado_marg_magic.php) & [currasgrill](https://www.currasgrill.com/) Austin eatery Curra's Grill is offering an unconventional blended fruit drink that adds avocados to a [classic recipe for margaritas](https://www.trendhunter.com/trends/millionaire-margarita). The drink contains an added element of creaminess as well as more wholesome ingredients than the average cocktail. While avocado might be a bizarre fruit to see in a cocktail, it provides a silken texture to the drink that complements well the [frozen texture](https://www.trendhunter.com/trends/jingle-berry-rita). The Curra's Avocado Margarita contains all the staple margarita fixings of ice, tequila lime juice and salt. However added to the blend is a [whole pitted avocado](https://www.trendhunter.com/trends/avocado-wedges) as well as cilantro to bring out a more savory element to the iced beverage. The avocado renders the drink to the texture of a smoothie that is creamy, cold and refreshing. ## Trend Insights (Trend Hunter) - Score: 2.6/10 - Popularity: 36% | Activity: 35% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### Why This Trend Is Growing - **Blended Fruit Drinks:** Opportunity for creating unique, healthy fruit-based beverages by blending unconventional ingredients like avocados. - **Creamy Cocktails:** Innovation potential in adding creamy elements like avocados to traditional cocktail recipes for a richer, smoother texture. - **Wholesome Ingredients:** Demand for cocktails that incorporate more natural, nutritious ingredients like avocados to provide a healthier drinking experience. ### Industries Being Reshaped - **Beverage Industry:** Opportunity for beverage companies to develop and market unique blended fruit drinks that cater to health-conscious consumers. - **Restaurants and Bars:** Potential for bars and restaurants to offer creamy cocktails like avocado margaritas as a unique selling point and attract customers looking for innovative beverages. - **Food Service Equipment:** Opportunity for manufacturers of blenders and mixers to develop specialized equipment for efficiently blending unconventional ingredients like avocados in cocktails. ## Related on Trend Hunter - [Celebratory Avocado Cocktails](https://www.trendhunter.com/trends/avocado-daiquiri.md) - [Guac-Filled Margarita Glasses](https://www.trendhunter.com/trends/guacarita.md) - [Avocado Gelato Snacks](https://www.trendhunter.com/trends/gelachos.md) - [Premium Frozen Margaritas](https://www.trendhunter.com/trends/premium-frozen-margaritas.md) - [Cold-Pressed Juice Cocktails](https://www.trendhunter.com/trends/margaret-cocktails.md) - [Agave Wine Margaritas](https://www.trendhunter.com/trends/day-and-night-margaritas.md) - [Tart Cucumber Avocado Smoothies](https://www.trendhunter.com/trends/cucumber-avocado-smoothie.md) - [Canned Avocado Coffees](https://www.trendhunter.com/trends/avacajoe.md) - [Whipped Fruit Cocktails](https://www.trendhunter.com/trends/margarita-whips.md)