# Bloody Organ Baking This Bleeding Heart Cake Shows an Eerily Accurate Aorta By Emily Evans | Published 2011-07-30 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/bleeding-heart-cake References: [duhlicious](http://duhlicious.com/2011/04/apr-01-11-food-news-would-you-eat-it-edition/) & [lily-vanilli.blogspot](http://lily-vanilli.blogspot.com/2011/02/bleeding-heart-valentines-cake-sold-out.html) If the thought of a bloody heart has you ever so slightly grossed out, then this Bleeding Heart Cake recipe may not be the way to win over your love. This special cake recipe was originally created by Lily Vanilli for the Trekstock Foundation, an organization that helps youth with cancer. According to the Lily Vanilli blog, this Bleeding Heart Cake was an instant, smashing sensation and completely sold out shortly after release. Rest assured that this cake can now once again be purchased with the funds still benefiting the Trekstock Foundation. This delicious recipe is made with [red velvet sponge cake](https://www.trendhunter.com/trends/strawberry-cake-mix), cream cheese for frosting, and [blackcurrant and raspberry syrup](https://www.trendhunter.com/trends/kiss-of-death-lip-oils) for blood. What a [morbid masterpiece](https://www.trendhunter.com/trends/beetlejuicethemed-afterlife-cake)! **Implications** - The incorporation of graphic, morbid imagery can be used to instantly capture viewers' attention -- especially the needed attention used to raise funds for important causes and charities. Companies looking to lend a helping hand to charities in need should consider appropriately graphic imagery. ## Trend Insights (Trend Hunter) - Score: 3.9/10 - Popularity: 57% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Graphic Imagery:** The use of graphic, morbid imagery to capture attention for fundraising purposes. - **Charitable Partnerships:** Companies collaborating with charities to raise funds and awareness. - **Creative Fundraising:** Innovative approaches to fundraising through unique and unconventional methods. ### Who This Affects Most - **Food and Beverage:** Utilizing graphic, morbid imagery in food creations to attract customers and support charitable causes. - **Nonprofit Organizations:** Collaborating with businesses to develop creative fundraising initiatives using graphic imagery. - **Marketing and Advertising:** Incorporating graphic imagery as an attention-grabbing strategy for fundraising campaigns. ## Related on Trend Hunter - [Icy Heart-Shaped Desserts](https://www.trendhunter.com/trends/crazy-for-you-cake.md) - [Thoughtful Red Velvet Cakes](https://www.trendhunter.com/trends/give-with-joy-cake.md) - [Vegan-Friendly Baking Kits](https://www.trendhunter.com/trends/glutenfree-molten-chocolate-cake-baking-kit.md) - [Intricate Baking Dishes](https://www.trendhunter.com/trends/shortbread-heart-baking-pan.md) - [Cherry-Beet Chocolates](https://www.trendhunter.com/trends/beeting-heart.md) - [Valentine’s Day Shower Products](https://www.trendhunter.com/trends/strawberry-heart.md) - [Macabre Chocolate Shops](https://www.trendhunter.com/trends/chocolate-shops.md) - [Cardboard-Resembling Illusion Cakes](https://www.trendhunter.com/trends/cardboard-cake.md) - [Blush-Inspired Cake Recipes](https://www.trendhunter.com/trends/buttermelt-blush-cake.md)