# Hemp Seed-Coated Wings Wingstop is Serving Up a New Blazed & Glazed Wing Flavor for 4/20 By Katherine Pendrill | Published 2022-04-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/blazed-glazed References: [fastfoodpost](https://www.fastfoodpost.com/wingstop-unveils-new-blazed-glazed-wing-flavor/) & [thrillist](https://www.thrillist.com/news/nation/wingstop-unveils-420-inspired-wing-flavor)  This year, [Wingstop](https://www.trendhunter.com/trends/blazed-glazed1) is celebrating 4/20 with the launch of a new [Blazed](https://www.trendhunter.com/trends/blazed-glazed-bundle) & Glazed wing flavor. For those unfamiliar, April 20th, or '4/20,' is an unofficial holiday for celebrating cannabis culture. This year, Wingstop is marking the occasion with a 4/20-inspired wing flavor cleverly dubbed 'Blazed & Glazed.' The flavor consists of a unique blend of hemp seeds, terpenes, cayenne pepper, and strawberry – all of which aim to capture the herbal notes of the holiday. In fact, the new glaze will even produce a mouth-tingling sensation (though it will not get you high). To celebrate the launch of the Blazed & Glazed flavor, a Wingstop food truck will visit Hippie [Hill](https://www.trendhunter.com/trends/prescription-diet) at San Francisco’s Golden Gate Park on April 20, 2022. Image Credit: Wingstop ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 53% | Activity: 76% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Cannabis Culture Celebrations:** Companies can create holiday-themed products that cater to cannabis culture, especially during occasions like 4/20. - **Innovative Product Flavors:** Businesses can experiment with unique flavor combinations using unconventional ingredients like hemp seeds to create new and exciting products. - **Mouth-tingling Sensations:** Creating products that deliver unique, tingling sensations can provide a unique selling point and a memorable consumer experience. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry can create holiday-themed products and experiment with unique flavors to cater to cannabis culture and create memorable experiences for consumers. - **Cannabis:** The cannabis industry can collaborate with food and beverage companies to create new products that capture the herbal notes and unique flavor of cannabis culture. - **Marketing and Advertising:** Marketing and advertising agencies can work with companies to create campaigns and experiences that capitalize on cannabis culture and create a buzz around themed products or services. ## Related on Trend Hunter - [4/20-Inspired Chicken Flavors](https://www.trendhunter.com/trends/blazed-glazed1.md) - [Spicy Snack Boxes](https://www.trendhunter.com/trends/the-hot-chili-rub.md) - [CBD Oil-Infused Wings](https://www.trendhunter.com/trends/garlic-parm-wings.md) - [Munchies Snack Boxes](https://www.trendhunter.com/trends/wingstop-hot-box.md) - [4/20-Themed Hearty Meals](https://www.trendhunter.com/trends/blazed-glazed-bundle.md) - [THC-Infused Wing Sauces](https://www.trendhunter.com/trends/thc-infused-wing-sauce.md) - [Munchies-Satisfying Donuts](https://www.trendhunter.com/trends/voodoo-doughnut-420-treats.md) - [Sweet BBQ Wing Sauces](https://www.trendhunter.com/trends/sweet-bbq-blaze.md) - [Tournament-Themed Wing Flavors](https://www.trendhunter.com/trends/Tournament-Themed-Wing-Flavors.md)