# Self-Guided Cannabis Retail Experiences BLAZE ECOM Revolutionizes In-Store Cannabis Retail By Laura McQuarrie | Published 2023-12-22 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/blaze-ecom References: [streetinsider](https://www.streetinsider.com/PRNewswire/BLAZE%C2%AE+Announces+Revolutionary+In-Store+Shopping+Experience+and+Self-Checkout+for+Dispensaries/22517525.html)  [BLAZE Solutions](https://www.trendhunter.com/trends/blaze-mota-motalada) is bringing newfound convenience to the cannabis retail sector with a new [BLAZE ECOM](https://www.trendhunter.com/trends/modular-outdoor-kitchen-collection) In-Store Shopping experience that gives customers the ability to use a smartphone camera to [scan product QR codes](https://www.trendhunter.com/trends/qrcode-shopping-assistant), add them to their cart and prepay independently. This self-guided mobile shopping experience was made with customer-focused dispensaries in mind, and it empowers shoppers to learn and make confident selections at their own pace. On the BLAZE ECOM In-Store Shopping experience, BLAZE CEO Chris Violas says, "In-store shopping changes what is possible for cannabis retailers today. It puts the consumer in the driver's seat, so they can access all of the same product information that budtenders have." As a result, consumers benefit from a faster, more efficient in-store experience from start to finish. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 38% | Activity: 64% | Freshness: 20% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Retail](https://www.trendhunter.com/retail) ## Key Themes ### What's Driving This Trend - **Self-guided Mobile Shopping:** BLAZE ECOM In-Store Shopping experience enables customers to independently scan and add products to their cart using their smartphone, revolutionizing the cannabis retail sector. - **Customer-focused Dispensaries:** BLAZE ECOM In-Store Shopping experience prioritizes the needs of customers by empowering them to learn and make confident selections at their own pace, enhancing the overall cannabis retail experience. - **Faster, More Efficient In-store Experience:** BLAZE ECOM In-Store Shopping experience offers a streamlined process that allows consumers to access all product information, resulting in a faster and more efficient cannabis retail experience. ### Who This Affects Most - **Cannabis Retail:** BLAZE ECOM In-Store Shopping experience brings newfound convenience and enhanced customer engagement to the cannabis retail sector. - **Mobile Technology:** Self-guided mobile shopping with BLAZE ECOM In-Store experience leverages smartphone capabilities to transform the way customers interact with products in-store. - **Retail Technology Solutions:** BLAZE ECOM In-Store Shopping experience represents a disruptive innovation opportunity for cannabis retailers to incorporate advanced technology solutions to improve the overall shopping experience. ## Related on Trend Hunter - [Mobile Cannabis Marketplaces](https://www.trendhunter.com/trends/cannabis-marketplace.md) - [In-Store Cannabis Retail Technologies](https://www.trendhunter.com/trends/kiosk-pro.md) - [Customizable Retail Mobile Apps](https://www.trendhunter.com/trends/lightspeed-scanner.md) - [Cannabis Marketplace Apps](https://www.trendhunter.com/trends/jane-technologies.md) - [AI Budtender Assistants](https://www.trendhunter.com/trends/spark-pro-by-jointly.md) - [AI-Powered Cannabis Platforms](https://www.trendhunter.com/trends/aipowered-cannabis-platform.md) - [Convenience Store Cannabis Outposts](https://www.trendhunter.com/trends/rise-expresses.md) - [Dispensary-Specific POS Systems](https://www.trendhunter.com/trends/flowhub-maui.md) - [Cashless Cannabis E-Commerce Tools](https://www.trendhunter.com/trends/cannabis-ecommerce.md)