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# Casual Spring Fashions
The Blanco SS11 Men's Line is Stylishly Laid Back

By Kamal Musharbash | Published 2011-02-02 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/blanco-ss11
References: [homotography.blogspot](http://homotography.blogspot.com/2011/02/blanco-ss11-ft-evandro-soldati-by.html) & [blanco](http://www.blanco.com/)

Brazilian model Evandro Soldati rocks the latest Blanco SS11 collection, decked out in the [latest of the brand's line](https://www.trendhunter.com/trends/robert-barakett-spring). Whether he is lounging around with his dog or out for a drive in the sunny surroundings, Soldati is the perfect image for what the Blanco SS11 line has to offer.

Shot by Hunter and Gatti, the photo shoot is a [tropical voyage of fashion](https://www.trendhunter.com/trends/logo-ribbed-knit-tank) and upcoming styles. The shoot has a complimenting video lookbook that takes you on a journey into the shoot's process. Since the [spring and summer seasons](https://www.trendhunter.com/trends/marmot-1) are only slowly approaching, the Blanco SS11 collection will definitely brighten your days before the new season's arrival.

## Trend Insights (Trend Hunter)

- Score: 4.7/10
- Popularity: 34% | Activity: 99% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### What's Driving This Trend

- **Laid-back Spring Fashion:** Opportunities for disruption in the creation and marketing of stylish and comfortable clothing for the spring/summer seasons.
- **Tropical Style:** Innovation opportunities in incorporating vibrant tropical aesthetics into fashion designs.
- **Fashion Video Lookbooks:** Potential to revolutionize the way fashion collections are presented and marketed through engaging video content.

### Who This Affects Most

- **Fashion and Apparel:** Opportunities for fashion brands to create casual and comfortable yet stylish clothing lines for the upcoming spring/summer seasons.
- **Graphic Design and Photography:** Innovations in the creation and presentation of photo shoot concepts, visuals and fashion-oriented graphic and print designs.
- **Marketing and Advertising:** Opportunities to create impactful advertising and marketing campaigns for fashion brands through the production of engaging video content such as lookbooks.

## Related on Trend Hunter

- [Laid-Back Modernwear](https://www.trendhunter.com/trends/digawel-springsummer-2026.md)
- [Versatile Stylish Seasonal Jackets](https://www.trendhunter.com/trends/blauer-1.md)
- [Elevated Casual Spring Collections](https://www.trendhunter.com/trends/robert-barakett-spring.md)
- [Modern Tailored Spring Fashion](https://www.trendhunter.com/trends/graphpaper-ss26.md)
- [Americana-Inspired Spring Fashion](https://www.trendhunter.com/trends/origin-stories-americana.md)
- [Stylish Fashion Campaigns](https://www.trendhunter.com/trends/stylish-fashion-campaigns-marc-jacobs-unveils-its-spring-2025-marcworld-cam.md)
- [Evolutionary Menswear Fashion Shows](https://www.trendhunter.com/trends/ss-daley-1.md)
- [Local Hotspot Fashion Shoots](https://www.trendhunter.com/trends/heartbeat-campaign.md)
- [Brazil-Inspired Minimal Sculpted Fashion](https://www.trendhunter.com/trends/logo-ribbed-knit-tank.md)
