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# Black-Owned Cosmetic Brands
Blair + Jack Launched Two New Products for the Winter Months

By Elena Rahman | Published 2022-02-17 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/blair-jack-launched
References: [blairandjack](https://blairandjack.com/collections/all/products/hydrating-hand-cream)

[Blair + Jack](https://www.trendhunter.com/trends/refreshing-cleanser) launched two new products to help consumers stay hydrated during the winter months. The black-owned company is based in Canada and offers a [skincare line for men](https://www.trendhunter.com/trends/caldera-lab1). Founded by Dr. Bimpe Ayeni, the cosmetic company aims to empower men through healthy skin.

The brand's new [Soothing Lip Balm](https://www.trendhunter.com/trends/lip-balm-and-cleanser) is made with clean ingredients formulated by physicians. The fragrance-free product relieves dry skin on the lips and leaves the skin feeling soft without a sticky finish. It is made with rosemary, soybean oils, and spearmint.

The Hydrating Hand Cream is another latest addition to Blair + Jack's range. It keeps hands soft and smooth without leaving a greasy finish. This moisturizer boasts long-lasting effects made with aloe, jojoba, and macadamia seed oil.

Image Credit: Blair + Jack

## Trend Insights (Trend Hunter)

- Score: 2.2/10
- Popularity: 23% | Activity: 33% | Freshness: 11%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### Why This Trend Is Growing

- **Clean Beauty Products for Men:** There is an opportunity to create a line of male products with clean ingredients that have long-lasting hydrating effects.
- **Fragrance-free Skincare:** There is an opportunity to create a fragrance-free skincare line that offers relief for dry skin without a sticky finish.
- **Hand Creams with Natural Ingredients:** There is an opportunity to create a hand cream made with natural ingredients that keep hands soft and smooth without leaving a greasy finish.

### Industries Being Reshaped

- **Cosmetics:** There is an opportunity for cosmetics companies to create clean skincare products specifically for men.
- **Skincare:** There is an opportunity to create a skincare line that is fragrance-free and effective in relieving dry skin.
- **Personal Care:** There is an opportunity to create hand creams using natural ingredients that offer long-lasting hydration and leave no greasy finish.

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