# Backless Dress Bra By Going Like Sixty | Published 2007-11-16 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/blackless-dress-bra References: [focusonstyle](http://www.focusonstyle.com/stylething/breastlift.htm) Backless dresses are everywhere, from the runways to the small screen. But what's the breast way to deal with [bra straps](https://www.trendhunter.com/trends/flexwire-bras)? Sure you can slap some tape there and hope it doesn't show, but why not use a product that is designed for just such a purpose. Bring It Up Instant Breast Lifts are [reusable, transparent adhesive](https://www.trendhunter.com/trends/impress-falsies) that will do the trick. They're "designed to perk up your boobies with a little lift once applied," Focus on Style explained. "Think of the reusable Instant Breast Lifts as a crescent-shaded Band-Aid that will help you pass the pencil test for an evening. Not that you want to run around all taped up on a daily basis, but they sure are a fashion boon for those fabulous [backless dresses](https://www.trendhunter.com/trends/body-by-miraclesuit)." Another secret we've discovered: ## Trend Insights (Trend Hunter) - Score: 6.8/10 - Popularity: 97% | Activity: 100% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Underwear](https://www.trendhunter.com/underwear) ## Key Themes ### What's Driving This Trend - **Backless Dresses:** Opportunity to develop innovative fashion solutions for backless dresses, such as adhesive bras or alternative support systems. - **Transparent Adhesive Products:** Opportunity to create transparent adhesive products for various fashion needs, like instant breast lifts or other body support applications. - **Fashion Tape:** Opportunity to improve and innovate fashion tape products to provide better support and coverage for various clothing styles. ### Who This Affects Most - **Fashion:** Disruptive innovation opportunity for fashion retailers and brands to create backless dress bra solutions that enhance comfort and support for customers. - **Beauty and Personal Care:** Opportunity for beauty and personal care companies to develop transparent adhesive products for instant breast lifts and other body support needs. - **Textiles:** Innovative textile solutions can be explored to integrate support and lift features directly into garments, offering a seamless and comfortable experience. ## Related on Trend Hunter - [Ultra-Thin Reusable Pasties](https://www.trendhunter.com/trends/noosh-2.md) - [Discrete Reusable Nipple Stickies](https://www.trendhunter.com/trends/reusable-nipple-stickies.md) - [Tunic-Style Summer Dresses](https://www.trendhunter.com/trends/low-back-shift-dress.md) - [Faux-Piercing Push-Up Garments](https://www.trendhunter.com/trends/nipple-pushup-bra.md) - [Versatile Apparel-Lingerie Brands](https://www.trendhunter.com/trends/boobwear-brand-nuudii.md) - [Ultra-Comfortable Bare Mesh Bras](https://www.trendhunter.com/trends/bare-mesh-bras.md) - [Comfortable Seamless Bras](https://www.trendhunter.com/trends/comfortable-seamless-bras.md) - [Comfort-Focused Shapewear Bras](https://www.trendhunter.com/trends/shapewear-bra.md) - [Elevated Layered Bras](https://www.trendhunter.com/trends/the-layered-bra.md)