# Powerfully Polished Fall Fashion The BlackBook 'Working Girls' Editorial is All About Office Chic By Katherinev123 | Published 2011-09-30 | Pop Culture Source: Trend Hunter, https://www.trendhunter.com/trends/blackbook-working-girls References: [designscene.net](http://www.designscene.net/2011/09/jason-kim-blackbook.html) & [jasonkimphoto_](http://www.jasonkimphoto.com) Photographed for the magazine's October 2011 issue, the BlackBook 'Working Girls' spread offers a display of sleek, sophisticated styles perfect for office-going gals. The appropriately titled spread, photographed by Jason Kim, features models Maud Welzen and Ava Smith, both of whom look sharp and no-nonsense dressed in powerfully perfect outwear from designers including Theyskens, Theory, Yves Saint Laurent and Max Azria. With hair by Shlomi Mor and makeup by Samantha Trinh, the BlackBook 'Working Girls' editorial was expertly styled by Christopher Campbell, who dressed the models in undeniably chic outfits that could be worn from desk to dinner. The work-ready range of styles included long, classic camel coats and floor-sweeping, black trenches as well as a fashionable plaid jacket. ## Trend Insights (Trend Hunter) - Score: 5.8/10 - Popularity: 82% | Activity: 83% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Pop Culture](https://www.trendhunter.com/popculture) > [Media](https://www.trendhunter.com/media) ## Key Themes ### What's Driving This Trend - **Office Chic Fashion:** Trend opportunity for fashion brands to create elegant, sophisticated and work-appropriate attire for women. - **Transition Workwear:** Trend opportunity for fashion designers to create versatile pieces that easily transition from office to after-work events. - **Power Dressing:** Trend opportunity for fashion brands to create outfits that empower women in the workplace. ### Who This Affects Most - **Fashion Design:** The fashion design industry can benefit from these trends by creating clothing to meet the needs of working women and support their career aspirations. - **Personal Styling:** The personal styling industry can benefit from these trends by providing clients with fashion advice and guidance on how to dress professionally. - **Beauty:** The beauty industry can create looks that complement professional attire and help women feel confident in the workplace. ## Related on Trend Hunter - [Curated Workwear Capsules](https://www.trendhunter.com/trends/petal-and-pups.md) - [Executive Workwear Collections](https://www.trendhunter.com/trends/12th-tribe-x-corporate-natalie.md) - [Statement-Making Fall Collections](https://www.trendhunter.com/trends/auteur-studios-fall-2025.md) - [Office-Themed Lingerie Collections](https://www.trendhunter.com/trends/hot-desking.md) - [Scrapbook-Inspired Fall Fashion](https://www.trendhunter.com/trends/creative-class-uniform.md) - [90s Grunge-Inspired Fall Apparel](https://www.trendhunter.com/trends/the-october-collection.md) - [Intimate Fashion Capsules](https://www.trendhunter.com/trends/velvet-heat.md) - [Experimental Fall Wardrobe](https://www.trendhunter.com/trends/khaotique-noir.md) - [Monochrome Fashion Campaigns](https://www.trendhunter.com/trends/jiyongkim-fw25.md)