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# Water-Resistant Smartphones
BlackBerry Motion Can Handle Spills and a Full Day Without a Charger

By Amelia Roblin | Published 2017-10-10 | Tech
Source: Trend Hunter, https://www.trendhunter.com/trends/blackberry-motion
References: [yankodesign](http://www.yankodesign.com/2017/10/09/no-keyboard-no-problem/) & [engadget](https://www.engadget.com/2017/10/08/blackberry-motion-official/)

The [BlackBerry](https://www.trendhunter.com/trends/unihertz-titan-2) Motion has been eagerly anticipated after years of pressure on the smartphone brand. After [iPhones](https://www.trendhunter.com/trends/bmx-solidsafe-5k) and a broad range of Android handsets have been evolving to offer bigger and more versatile screens, the BlackBerry now adopts a display that extends to all sides of the device. That's right: no physical keyboard.

While the absence of tangible buttons on the BlackBerry is not necessarily a new development for the RIM device, the complete package is certainly something to make all smartphone users tempted. Not only can the BlackBerry Motion withstand spills and splashes (maybe even a dunk?), its 4,000mAh battery can hold a charge all day long. With a sleek design, a generous touchscreen, power and an unmatched resilience, this model is shaking up the market.

## Trend Insights (Trend Hunter)

- Score: 1.9/10
- Popularity: 32% | Activity: 17% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Gen X
- Top markets: North America, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Tech](https://www.trendhunter.com/tech) > [Mobile](https://www.trendhunter.com/mobile)

## Key Themes

### Why This Trend Is Growing

- **Water-resistant Smartphones:** The trend towards more water-resistant smartphones can lead to opportunities for disruptive innovation in waterproof technology and outdoor-focused accessories.
- **Screen-focused Smartphones:** The shift towards larger, all-screen smartphones like the BlackBerry Motion can lead to opportunities for disruptive innovation in screen technology and design.
- **Long-lasting Batteries:** The trend towards smartphones with longer battery life can lead to opportunities for disruptive innovation in battery technology and energy-efficient software.

### Industries Being Reshaped

- **Smartphone Manufacturing:** The smartphone manufacturing industry can benefit from developing more water-resistant and durable smartphones to meet consumers' needs.
- **Consumer Electronics Retail:** Consumer electronics retailers can take advantage of the trend towards screen-focused smartphones by showcasing devices with innovative designs and features.
- **Outdoor Retail:** The trend towards water-resistant and durable smartphones can create opportunities for outdoor retailers to sell accessories that cater to outdoor enthusiasts.

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