# Fashion-Forward Tush Wipes These Sanitary Tissues from 'Ronova' are Super Stylish By Ashley Noelle Lesiak | Published 2013-12-01 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/black-toilet-paper References: [fancy](http://fancy.com/things/250050683/Black-Toilet-Paper-by-Renova) & [myrenova](http://www.myrenova.com/) This black toilet paper from European paper company Ronova is perfect for those who need to be stylish no matter what they are doing. This brand is even celebrity approved since rumor has it one of Queen Beyoncé's many demands on tour is for a red version of these fashion-forward [tush wipes](https://www.trendhunter.com/trends/freshist-debuts1). The black toilet paper is completely colored and is ingrained with the company's logo. Don't worry about turning your junk black -- the dye doesn't run even when wet. This black toilet paper is environmentally safe and dermatological and gynecological tested to be safe for or soft stylish skin. This [unique bathroom accessory](https://www.trendhunter.com/trends/smart-toilets) comes in a pack of six rolls. Put them in your bathroom next time you have people over and your guest will know that you are stylish inside and out. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 65% | Activity: 77% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Inventions](https://www.trendhunter.com/inventions) ## Key Themes ### Key Themes Behind This Trend - **Stylish Bathroom Accessories:** Opportunity for companies to create fashionable and unique products for the bathroom. - **Eco-friendly Paper Products:** Innovative businesses can develop sustainable paper products that are safe for the environment. - **Celebrity-inspired Personal Care:** Brands can capitalize on the trend of celebrity-endorsed products to create their own line of stylish personal care items. ### Where This Applies - **Home Decor:** Disruptive innovation opportunity: Designing stylish and trendy bathroom accessories that enhance the overall aesthetic of the home. - **Sustainable Packaging:** Disruptive innovation opportunity: Developing eco-friendly packaging solutions to reduce waste and promote sustainability in the paper products industry. - **Personal Care:** Disruptive innovation opportunity: Creating celebrity-inspired personal care products that cater to the desires of fashion-forward consumers. ## Related on Trend Hunter - [Chemical-Free Toilet Papers](https://www.trendhunter.com/trends/bampoo-premium-toilet-paper.md) - [Luxury Vegan Bath Tissues](https://www.trendhunter.com/trends/wholeroll.md) - [Toilet Tissue Gels](https://www.trendhunter.com/trends/wype-gel.md) - [Toilet Paper Gels](https://www.trendhunter.com/trends/wet-wipe-alternative.md) - [Quirky Toilet Brushes](https://www.trendhunter.com/trends/stylish-toilet-brush.md) - [Luxury Bamboo Toilet Papers](https://www.trendhunter.com/trends/bamboo-toilet-tissue.md) - [Endless Toilet Paper Rolls](https://www.trendhunter.com/trends/forevr-roll.md) - [Flushable Baby Wipes](https://www.trendhunter.com/trends/the-flush-wipe.md) - [Clogging-Free Bamboo Toilet Papers](https://www.trendhunter.com/trends/krazy-klean-walla.md)