# Graphic Gothic Streetwear Black Scale and Diamond Supply Co Pair Up for a Capsule Collection By Vasiliki Marapas | Published 2014-07-08 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/black-scale-and-diamond-supply-co References: [highsnobiety](http://www.highsnobiety.com/2014/07/08/black-scale-diamond-supply-pac-sun/) & [black-scale](http://black-scale.com/) Black Scale and Diamond Supply Co, two [streetwear labels](https://www.trendhunter.com/trends/subware) hailing from the west coast, have teamed up with Pac Sun for a [capsule collection of tee shirts](https://www.trendhunter.com/trends/pacsun-middle-east). Black Scale is a company that envisions itself as produced by the continual energy of the universe. Moreover, the brand sees itself as a method of deciphering the world, offering truth "by way of graphic art, clothing and accessories inspired by religion, government, identity and death." This collaboration is an extension of the brand's core belief. The collection features the distinctive graphics of each brand; [signature diamonds](https://www.trendhunter.com/trends/batman-x-blvck-collection), rosary beads and gothic typography are combined against a deliciously cool monochromatic palette. Fans of both brands should be equally satisfied by this collaboration, which will be available at Pac Sense from July 11th onward. ## Trend Insights (Trend Hunter) - Score: 3.6/10 - Popularity: 71% | Activity: 29% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography) ## Key Themes ### Why This Trend Is Growing - **Monochromatic Streetwear:** Opportunity to explore the minimalist aesthetic and offer a more understated approach to streetwear fashion. - **Religious Iconography Fashion:** Fashion brands can use religious themes and iconography to create statement pieces that inspire social and spiritual awareness. - **Collaborative Streetwear Collections:** Collaborations between independent streetwear brands and mainstream retailers could democratize streetwear and make the trend more accessible. ### Industries Being Reshaped - **Fashion:** Streetwear brands can explore new and innovative ways to incorporate religious iconography and symbols that spark thought-provoking conversations in the fashion industry. - **Retail:** Retailers can explore the opportunity to partner with niche streetwear brands for exclusive capsule collections that will appeal to a more diverse customer base. - **Art:** Artists can create graphic designs inspired by religion, identity, and other social-cultural themes that could inspire discussions on topics not usually addressed in pop culture. ## Related on Trend Hunter - [Limited-Edition Designer-Forward Collaborations](https://www.trendhunter.com/trends/black-market.md) - [Dragon-Infused Streetwear Capsules](https://www.trendhunter.com/trends/blackeyepatch-2.md) - [Collab Rebellious Streetwear](https://www.trendhunter.com/trends/gdc-x-hysteric-glamour.md) - [Graphic Collaborative Streetwear](https://www.trendhunter.com/trends/born-online.md) - [Dark Superhero Apparel](https://www.trendhunter.com/trends/batman-x-blvck-collection.md) - [Regional Capsule Streetwear](https://www.trendhunter.com/trends/pacsun-middle-east.md) - [Mid-Summer Streetwear Launches](https://www.trendhunter.com/trends/when-the-smoke-clears-collection.md) - [90s Graffiti Culture-Inspired Streetwear](https://www.trendhunter.com/trends/subware.md) - [Utility Streetwear Collections](https://www.trendhunter.com/trends/dickies-and-mastermind-japan.md)