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# Superhero-Inspired Sneakers
Marvel and Clarks Teamed Up to Create Black Panther Sneakers

By Madison Mackay | Published 2018-02-05 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/black-panther-sneakers
References: [clarksusa](http://www.clarksusa.com/us/inspire-me/black-panther)

To celebrate the Black Panther movie release, Shoe company [Clarks Originals](https://www.trendhunter.com/trends/walla-eden-lo) teamed up with [Marvel](https://www.trendhunter.com/trends/marvel-and-christian) to create a pair of Black Panther sneakers. These limited-edition shoes are inspired by The King of Wakanda, a main character in the movie.

Created on the base of the brand's classic Trigenic Evo shoe, the material is a matte, all-black, full grain premium leather. This new shoe is branded with Marvel x Clarks Originals in a silver print and a rubberized Black Panther icon on the heel. A limited-edition collector's box, that features a matte black exterior and a silver Black Panther character on the lip, comes with purchase. These flexible sneakers are available in both men's and women's sizes and are perfect for the gym or day-to-day wear.

The new Black Panther sneakers are available online now, just in time for the highly anticipated movie release.

## Trend Insights (Trend Hunter)

- Score: 4.2/10
- Popularity: 31% | Activity: 86% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### Key Themes Behind This Trend

- **Limited-edition Sneakers:** The collaboration between Marvel and Clarks Originals to create Black Panther sneakers demonstrates the trend of limited-edition footwear inspired by popular culture.
- **Superhero Fashion:** The Black Panther sneakers represent the growing trend of incorporating superhero-inspired designs into fashion, providing opportunities for brands to capitalize on the popularity of comic book characters.
- **Premium Collaborations:** The partnership between Marvel and Clarks Originals highlights the trend of collaborations between major brands, creating a platform for disruptive innovation in the fashion industry.

### Where This Applies

- **Footwear:** The Black Panther sneakers showcase the potential for disruptive innovation in the footwear industry by merging popular culture and premium materials to create limited-edition collectibles.
- **Fashion & Apparel:** The incorporation of superhero-inspired designs in fashion opens up opportunities for disruptive innovation in the apparel industry by appealing to the fan base and creating unique, high-demand products.
- **Entertainment & Licensing:** The collaboration between Marvel and Clarks Originals demonstrates the potential for disruptive innovation within the entertainment and licensing industry by leveraging popular characters to create exclusive merchandise collaborations.

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