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# Black Maternal Health Platforms
Baby Tracking App The Bump Launches 'Black Maternal Health' Hub

By Niko Pajkovic | Published 2022-03-10 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/black-maternal-health-hub
References: [cheddar](https://cheddar.com/media/the-bumps-black-maternal-health-hub-works-to-reduce-black-maternal-mortality) & [thebump](https://www.thebump.com/topics/pregnancy-black-maternal-health)

![Black Maternal Health Platforms](https://cdn.trendhunterstatic.com/thumbs/473/black-maternal-health-hub.jpeg)

The Bump, a [pregnancy tracking app](https://www.trendhunter.com/trends/dueday) and resource for early parenting, has officially partnered with the [National Medical Association](https://www.trendhunter.com/trends/parentgpt) to launch The Black Maternal Health Hub. First and foremost, the new platform aims to address Black maternal mortality -- i.e. the fact that Black women are three to four times more likely to die from pregnancy than white women.

The new online-only platform will support expecting Black mothers by providing them with valuable resources throughout their pregnancy as well as for their [early days of parenting](https://www.trendhunter.com/trends/baby-dove-1). In addition, The Black Maternal Health Hub will function as a community space where mothers can connect, stay informed, and be empowered.

The new platform features resources such as mother-focused checklists, general information regarding Black maternal mortality, spaces for personal stories and advice, community discussion boards, and more.

Image Credit: The Bump

## Trend Insights (Trend Hunter)

- Score: 5.0/10
- Popularity: 67% | Activity: 73% | Freshness: 11%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Gen Alpha, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Social Business](https://www.trendhunter.com/socialbusiness)

## Key Themes

### What Makes This Trend Stand Out

- **The Black Maternal Health Hub:** The Bump partner with National Medical Association to address Black maternal mortality and provide valuable resources and community space for expecting Black mothers.
- **Community-driven Maternal Health:** Expecting mothers can connect, stay informed, and be empowered through community discussion boards and personal stories on The Black Maternal Health Hub.
- **Online-only Maternal Health Platforms:** Online resources and tools can have a significant impact on Black maternal health outcomes through The Black Maternal Health Hub.

### Sectors Adopting This

- **Healthcare:** The Black Maternal Health Hub can disrupt the healthcare industry by providing a much-needed platform to address Black maternal mortality.
- **Technology:** The use of pregnancy tracking apps and online community spaces can create disruptive innovations in the technology industry to improve Black maternal health outcomes.
- **Social Media:** Social media provides an opportunity for The Black Maternal Health Hub to spread awareness and reach a wider audience about the pressing issue of Black maternal mortality.

## Related on Trend Hunter

- [WOC Pregnancy Support Platforms](https://www.trendhunter.com/trends/mae.md)
- [Maternal Mortality-Reducing Kits](https://www.trendhunter.com/trends/mommas-kit.md)
- [Multifaceted WOC Health Apps](https://www.trendhunter.com/trends/she-matters-app.md)
- [Social-Based Pregnancy Tools](https://www.trendhunter.com/trends/peanut.md)
- [Pregnancy Tracker Apps](https://www.trendhunter.com/trends/babytrack.md)
- [Motherhood Community Support Apps](https://www.trendhunter.com/trends/mamahood-app.md)
- [AI-Powered Women's Health Apps](https://www.trendhunter.com/trends/trellis-health.md)
- [Remote Pregnancy Care Apps](https://www.trendhunter.com/trends/privia-health.md)
- [Postpartum Mental Health Apps](https://www.trendhunter.com/trends/postpartum-support-international.md)
